The seven members of K-pop phenomenon BTS—J-Hope, Jin, V, Jungkook, Jimin, Suga and RM—were clearly as excited as their fans were for their first appearance at the 61st GRAMMY Awards. From arriving in style to dancing in their seats to more firsts as they took the stage, let's countdown the top five ways the boys of BTS stole the show—and our hearts.

5. Looking Dapper In Tuxes

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The South Korean group always has a strong style game, but their understated pizazz in matching black-and-white tuxedos really elevated their look on their first GRAMMYs red carpet. Their excitement to be a part of Music's Biggest Night was palpable as they exited the SUV, posed for their first photos of the evening and made their way to the carpet.

4. Coyly Teasing New Music On The Red Carpet

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Once they were on the carpet, the Recording Academy shared a special moment with the boys by asking few burning questions. When we asked when we could expect a new album, they teased with just enough info to get fans buzzing.

"It's gonna be real soon," RM said.

When asked if it would be a collab album, RM gave a coy answer, while Jimin looked straight into the camera and said: "There could be a collaboration song and some joint songs, we don't know, we're working on it."

They also shared their excitement about seeing H.E.R., Lady Gaga and Travis Scott perform at the GRAMMYs. (Back in September, during their visit to the GRAMMY Museum, BTS shared that they'd been listening to a lot of Scott's "Sicko Mode," so the boys were definitely ready to dance.)

More BTS: "Fans Gave Us The Wings That Allowed Us To Be Where We Are"

3. Dropping Even More Collab Hints

BTS & H.E.R. | Photo: Kevin Winter/Getty Images

In addition to being ready to watch some of their favorite U.S.-based artists live for the first time, BTS name-dropped H.E.R., Scott and Gaga all as their dream collaborators. As they told Variety in another playful red carpet interview, they would love to work with the aforementioned artists, along with Camila Cabello. 

2. Singing & Dancing To "Jolene"

<blockquote class="twitter-tweet" data-lang="en"><p lang="en" dir="ltr">Jungkook feeling himself while singing to Dolly Parton song is a big mood. <a href="https://twitter.com/BTS_twt?ref_src=twsrc%5Etfw">@BTS_twt</a> <a href="https://t.co/Ri0mV7sCXI">pic.twitter.com/Ri0mV7sCXI</a></p>&mdash; Dr Bangtan (@DrBangtan1) <a href="https://twitter.com/DrBangtan1/status/1094780370732617729?ref_src=twsrc%5Etfw">February 11, 2019</a></blockquote>

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The boys seemed to be having the most fun of pretty much everyone when Dolly Parton took the stage for a big medley with some very special guests to celebrate her being the 2019 MusiCares Person Of The Year. As the cameras cut to the audience during Parton and goddaughter Miley Cyrus' "Jolene" duet, BTS could be seen dancing and singing along enthusiastically. Clearly anyone sitting near them had the best seats in the house, and the BTS army was quick to make the joyful moment viral.

Related: BTS On The Creative Process, Breaking Records, Their Responsibility As Artists & More

1. Becoming The First K-Pop Group To Present A GRAMMY

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In addition to having a blast at their first GRAMMYs, the boys made history as the first K-pop group to present an award in the show's 61 years. They took the stage at STAPLES Center for the first time to present H.E.R.—one of the artist's they were stoked to see—with Best R&B Album.

As they told Variety on the carpet, it was their first time ever presenting an award, so it was quite a monumental day of highs and big firsts for the boys.

From Dolly To H.E.R.: 10 Unforgettable 2019 GRAMMYs Moments

Between album anniversaries, surprise announcements and exciting new tracks, this week's New Music Friday (Aug. 23) is a full-blown celebration of tunes past and present.

On the album front, high-profile new releases include Sabrina Carpenter's Short n' Sweet, Thomas Rhett's About a Woman, Lainey Wilson's Whirlwind and All Time Low's The Forever Sessions Vol. 1. Plus, Warren Zeiders serves up his sophomore album, Relapse, and Randy Rogers Band celebrate the 20th anniversary of their 2004 LP Rollercoaster with a remastered re-release.

Meanwhile, Travis Scott and Ariana Grande each commemorate major anniversaries by dusting off vault tracks from some of their earliest works, blink-182 tease the second part of their latest album, Jessie Reyez links up with Lil Wayne and more.

Below, dive into some of this week's most exciting new releases, including samplings of electronic, rap and country.

Travis Scott — 'Days Before Rodeo' (Tenth Anniversary Edition)

Released on August 18, 2014, Days Before Rodeo served as the buzzy prequel for Travis Scott's debut album, Rodeo, which would arrive the following year and officially crown the Houston MC as one of rap's fastest-rising stars.

A full decade later, Scott is revisiting Days Before Rodeo for a new 10th anniversary edition complete with — as the rapper revealed when announcing the release earlier this week —"COUPLE DBR SONGS FROM THAT ERA FROM THE VAULT." If the all-caps pronouncement didn't give away Scott's palpable excitement at revisiting his seminal mixtape, he added a string of giddy gibberish followed by "IM FCKING JUMPING THRU WALLS AHHHH" for good measure. 

The number of tracks Scott tacked onto the end of his 2014 mixtape — which is now available for the very first time on all streaming platforms, in its original form — actually ended up being more than just a couple, including "Mo City Flexologist," "Too Many Chances," Young Thug's "Yea Yeah" featuring Scott as a guest artist, "Serenade" and "Whole Lots Changed" featuring Yung Mazi. (As of press time, it appears the Days Before Rodeo deluxe edition is only available for purchase via Scott's official website.)

Ariana Grande — 'My Everything (Tenth Anniversary Edition)'

Also celebrating a seminal 10th anniversary, Ariana Grande honored her sophomore album, My Everything, on Aug. 22 — the exact day it was released in 2014. The fan-favorite LP catapulted Grande from promising young starlet to bonafide pop sensation, so it was only right that she celebrated it with a 10th anniversary edition.

Along with smash hits like "Break Free," "Bang Bang" and "Problem" and OG bonus cuts "Only 1" and "You Don't Know Me," Ari reached into her vault to finally gift fans with the official studio versions of "Cadillac Song" and "Too Close."

Co-written by Victoria Monét, the former finds the soon-to-be Wicked star caught up in a breezy, doo-wop-inflected daydream as she hits the road in her titular Caddy over a sample of the 1972 deep cut "How Love Hurts" by R&B family act the Sylvers. The latter, meanwhile, revisits the early magic a young Ari captured with producer Harmony Samuels as she teases, "Baby, tell me, do you feel it like I do?/ 'Cause we both know what could go down/ If we get too close" over a bouncing, elastic beat.

We're still more than a full lunar cycle away from the release of Coldplay's Moon Music, but that didn't keep Chris Martin and co. from sharing a second taste of their forthcoming 10th album in the form of "WE PRAY."

The British rockers first debuted the single live during their headlining set at Glastonbury 2024 this summer, and the official studio version features guest turns by Lil Simz, Burna Boy, Elyanna and TINI. The special 12" vinyl and EcoCD formats — also out now — include five different versions of the song, including the live debut recorded from the Pyramid Stage at Worthy Farm.

Months after dropping her single "SHUT UP" featuring Big Sean, Jessie Reyez is back with "RIDIN," another high-profile collab — this time with Lil Wayne.

The mid-tempo jam is equal parts romantic and eyebrow-raising as the Canadian songstress warbles, "Hold me/ Since love always hurt me baby/ I'mma need you to choke me/ Since love always let me jump/ I'mma need you to hold me/ Let me deep inside" on the chorus.

Reyez then cedes the floor to Weezy, who gets the entire second verse to deliver a sexually charged stanza that officially adds "legs like a Twizzler" and "drive me like a Nissan" to the Kama Sutra of modern come-ons.

On Aug. 19, blink-182 surprised fans with the news that they were doubling down on their 2023 album ONE MORE TIME… — their first in nearly a decade to feature OG member Tom DeLonge — by adding eight more songs to the track list.

While the rest of ONE MORE TIME… Part 2 drops Sept. 6, the first two songs of the new batch are "ALL IN MY HEAD," a galloping banger that sees the pop-punk trailblazers questioning existence, touring and the relentless march of time, and "NO FUN," a slice of end-of-summer punk rock that blends equal doses of nostalgia and paranoia.

Mura Masa may already have three full-lengths under his belt, but the British producer's new album, Curve 1, marks his first studio set on his own Pond Recordings imprint as a fully independent artist.

Led by previously released singles like "Whenever I Want" and "Drugs" featuring Daniela Lalita, Curve 1 also features the GRAMMY winner collaborating with the likes of Singaporean synth-pop artist Yeule on "We Are Making Out" and 2000s R&B girl group Cherish, whose 2007 single "Killa" is sampled prominently on highlight "Fly."

Offering up a second taste of her forthcoming mixtape Alligator Bites Never Heal, Doechii attacks the mic with her trademark combination of ferocity and humor on "Boom Bap," a blistering freestyle that follows the deliciously braggadocious "Nissan Altima."

Also arriving in the wake of "Alter Ego," Doechii's recent collab with JT of City Girls, the Swamp Princess looks back at her journey to becoming one of hip-hop's most inventive wordsmiths on "Boom Bap" as she spits, "I gave my soul to this s—, ate lumps of coal for this s—/ Went on the road for this s—, played humble for this s—" in between name-checking the likes of J.Cole and producer Camper and blowing raspberries in the direction of her haters.

As Nate Smith sits atop Billboard's Country Airplay chart with "Bulletproof," he reaches for the rafters on his anthemic new single "Fix What You Didn't Break." A fitting follow-up to the recent duet version of "Bulletproof" with Avril Lavigne, the country upstart looked to the sounds that defined the early millennium for his latest release.

"I've always been a huge fan of big, epic pop rock songs of the 2000s — bands like Lifehouse, Goo Goo Dolls, 3 Doors Down were all influences in my early teens," Smith tells GRAMMY.com, describing his new single as "the perfect blend of 2000s rock and heartfelt country…This is easily one of my favorites I've released."

"Fix What You Didn’t Break" will be one of 16 tracks on Smith's forthcoming sophomore album, California Gold, which will be released Oct. 4.

Summer may be slowly edging toward fall, but the red-hot streak of this summer's musical output shows no signs of slowing down.

This New Music Friday (Aug. 16), Post Malone goes country with his sixth studio album F-1 Trillion, Meghan Trainor adds four songs (and rearranges the track list) to the deluxe edition of her latest LP Timeless, and global girl group KATSEYE unveil their debut mini-album SIS (SOFT IS STRONG). Plus, Muscadine Bloodline share their fourth full-length The Coastal Plain and Nikka Costa drops Dirty Disco, her first album in eight years.

When it comes to singles, there's just as many new songs to explore — from superstar collabs like ROSALÍA and LISA's empowered "NEW WOMAN" to the latest releases from Hozier and Peggy Gou. 

Below, dive into eight more new releases from pop and K-pop to rap, rock, country, dance, and more.

Lady Gaga and Bruno Mars gave the world just 12 hours notice that they were dropping "Die With a Smile" this week, sending Little Monsters and Hooligans alike into a tizzy as they braced themselves for the surprise duet.

Mars' sensual vocals lead off the moony, apocalyptic love song, which marks Mars' first release since his GRAMMY-winning work with Anderson .Paak as Silk Sonic. Strumming an electric guitar, the 15-time GRAMMY winner vows, "I, I just woke from a dream/ Where you and I had to say goodbye/ And I don't know what it all means/ But since I survived, I realized/ Wherever you go, that's where I'll follow." 

As for Mother Monster's oeuvre, "Die With a Smile" lands somewhere between Joanne and "Shallow" as her fans wait impatiently for LG7. Not to be outdone, Gaga takes over on the second verse, supported by Mars' swooning harmonies as the duo crescendo the intensity of their devotion to meet the literal end of the world.

On New Music Friday eve, BLACKPINK member LISA added to her blossoming collection of solo bangers with "NEW WOMAN," an empowering shapeshifter of a duet that sees her joining forces with ROSALÍA.

"Hit it when I serve/ B—, you better swerve/ Revving up my aura/ Focus on my mind/ Taking my time/ I'm a new woman, woman," the K-pop star proudly announces on the chorus of the song before Rosalía slams on the brakes to sing and rap her way through a sultry verse in her native Spanish that translates, in part, to "I was born pure, yes/ Not an era will be a flop in my future/ W—, I'm Rosalía, I only know how to serve."

The accompanying Dave Meyers-directed video is filled with high-fashion looks (thigh-high boots on fire, that massive, floor-sweeping pearl necklace…or is it made of ball bearings?), Y2K nostalgia (flip phones!) and a bevy of quirky, genuinely off-beat moments that will be sure to help drive the conversation as LISA continues to establish herself — and her nascent LLOUD partnership under RCA Records — as a global force in control of her musical destiny.

Fresh off "Death Wish Love" — his folksy contribution to the Twisters soundtrack — Benson Boone uses his newest single "Pretty Slowly" to celebrate his sudden rise as one of pop music's shiniest new stars.

The deceptively upbeat track's lyrics reflect on the dissolution of a relationship lost to all the recent, stratospheric changes in his life as he croons, "Oh, how come all the best things fall apart/ And it started pretty slowly/ When you asked about the old me/ Oh, is he gone? Oh, is he gone/ Oh, I don't know/ I think I left him somewhere I no longer go."

However, the song's accompanying music video acts as a both a victory lap in the wake of his debut album, Fireworks & Rollerblade, from earlier this summer and and energetic peek into the "Beautiful Things" breakout's high-octane live show — complete with thousands of ecstatic fans and his signature, onstage backflips.

YG — 'Just Re'd Up 3'

More than a decade after his 2013 mixtape Just Re'd Up 2, YG adds to the series with the long-awaited Just Re'd Up 3.

The Compton native has released six other albums and a litany of other mixtapes and collaborative projects in the interim, and his decade-plus in the spotlight allows him to recruit a wide array of contemporaries for the two-disc LP — from Saweetie ("SHE PRETTY") and Ty Dolla $ign ("IT'S GIVIN," "RESCUE ME") to Tee Grizzley and G Herbo ("MALIBU") and Lil Yachty and Babyface Ray ("STUPID").

"Die For Me," Jean Dawson's new collaboration with Lil Yachty, blends the experimental leanings of the L.A.-based polymath (and musical arranger on Beyoncé's COWBOY CARTER) with the bubblegum trap rapper's one-of-a-kind flow — and the result is magnetic.

Sonically, the swirling track feels like a logical follow-up to Bad Cameo, the "Poland" rapper's recent collaborative album with James Blake. After Dawson warbles the hook ("Don't show up at my funeral/ If you won't die for me"), Lil Yachty grabs the mic for a blunt-force eulogy that demands repeated listening.

Morgan Wade — 'Obsessed'

Morgan Wade preceded her fourth album, Obsessed, with delicate, heart-on-her-sleeve singles like "2AM in London" and "Time to Love, Time to Kill." Arriving almost a year to the day since her previous full-length Psychopath, the country upstart — and occasional Real Housewives of Beverly Hills guest star — is just as vulnerable on the rest of the album.

Showing off her aptitude for laying bare emotional storytelling and heart-crushing nostalgia, Wade cleverly exposes her fragilities and regrets across the album's 14 tracks — whether she's gender-flipping Shakespeare and competing with Romeo on the forbidden "Juliet," finding somber inspiration in fairy tales on the wistful "Hansel and Gretel," or duetting with Kesha on the repentant "Walked on Water."

Seven years since 2017's Coming Home, Falling In Reverse are back with their fifth studio album, Popular Monster. The LP's rollout has been spread across nearly half a decade, with the title track being released as the lead single way back in November 2019. Six additional singles have followed in the lead-up to the long-awaited project, including collaborations with Tech N9ne and Slaughter to Prevail vocalist Alex Terrible ("Ronald") and Jelly Roll ("All My Life"), as well as a reimagined cover of Papa Roach's "Last Resort."

And while Popular Monster's cover art is plastered with frontman Ronnie Radke's 2012 mugshot for alleged domestic assault, the release is hardly a solo project. In fact, it's the first Falling in Reverse album to feature Max Georgiev on guitar, Tyler Burgess on bass and Luke Holland on drums. (Derek Jones, the band's late rhythm guitarist, also contributed to the title track before his untimely death in 2020 from a subdural hematoma.)

Fridayy is practically begging to keep things simple on "Complicated," his yearning, pulsating new collaboration with DJ Snake. "Tell me what you want/ Girl, I want to know/ Please don't make it complicated/ We ain't gotta complicate it," he repeats over the DJ's hypnotic rhythms filled with Spanish guitar and distant jungle sounds.

Eventually, the three-time GRAMMY nominee's desperate pleas morph into an atmospheric echo as DJ Snake's handiwork takes center stage, plunging the track into a spellbinding synth breakdown that dances all the way to the finish.

Although they have yet to release an album, six-member girl group KATSEYE has already racked up a passionate global fanbase. Those fans have eagerly followed KATSEYE's journey so far, which span nearly three years and multiple continents.

KATSEYE is the result of a highly anticipated, first-of-its-kind partnership between American label Geffen Records — which counts Olivia Rodrigo and Camila Cabello on its roster — and HYBE Entertainment, best known as the home of BTS and subject of a new GRAMMY Museum exhibit. Thanks to the collaboration between two cultures with a track record of turning artists into household names, KATSEYE's Sophia, Manon, Daniela, Lara, Yoonchae, and Megan are poised for the global stage.

"This is the most ambitious project both HYBE and Geffen have ever been involved in," Geffen Records President Tom March (now Chairman and CEO of Capitol Records) said during a 2023 press conference, per Weverse Magazine. "We are hoping to create something that genuinely moves culture with a group that makes magazine covers and headlines festivals." 

Ahead of the Aug. 16 release of their debut album SIS (Soft Is Strong), GRAMMY.com rounded up everything you need to know about the rising stars, from their in-depth training process to their global roots.

They Competed Against More Than 100,000 Hopefuls

In late 2021, HYBE and Geffen kicked off a worldwide search for potential members of the group that would become KATSEYE. "In the city of dreams where stars are born, an unprecedented girl group will rise," boasted the promotional video. 

Through online and offline auditions in 15 cities around the world, more than 120,000 talented artists tried out. Only the top 20 girls were selected to become finalists — an acceptance rate tougher than elite universities. 

Revealing the finalists at an August 2023 press conference in Los Angeles, HYBE Chairman Bang Si-Hyuk said, "I have wanted to form an international group based on K-pop methodology for a while," per Billboard.

Geffen Records CEO John Janick shared the same sentiments. "To develop a global group with Bang, with the best of K-pop methodology, and our Geffen team, is truly special and will bring to life a first-of-its-kind experience in music," he said during the press conference.

They Went Through The Intense K-Pop Trainee System 

The 20 finalists were enrolled in what was dubbed "The Debut: Dream Academy," an "X Factor"-style survival show that was broadcasted in real time on social media for nearly three months in late 2023.

"Dream Academy" offered the finalists a crash course in the infamously rigorous K-pop trainee system, one where aspiring stars train intensely in everything from vocals to dance and foreign languages, all with the aim of developing into well-rounded artists. Through a combination of audience voting and evaluations from a panel of experts (which included executives from HYBE and Geffen), the show whittled down the 20 finalists to the debut group.

The show consisted of three rounds with distinct "missions" that tested each finalists on their dance and vocal prowess, as well as their teamwork and performance skills. The contestants were primarily based in Los Angeles but also had the opportunity to travel to South Korea to train directly in HYBE’s Seoul headquarters.

The final lineup was revealed live on Nov. 17, 2023, with a studio audience in Los Angeles and thousands of viewers watching in real time. The energy and anticipation was palpable as each member was announced one by one to tears of joy and screams of excitement. 

"I can’t even put it into words," expressed Lara after she was selected as part of the final lineup. "This is everything I ever wanted in my entire life."

The official group name of KATSEYE was also revealed on that date, signaling the transition from the trainee process to becoming a full-fledged group.

The entire training and development journey was documented by Netflix and will be released as a series under the name "Pop Star Academy: KATSEYE" on Aug. 21. The show promises to "pull back the curtain on the rigorous process of making a global music sensation."

KATSEYE Members Hail From Around the World

The six members of KATSEYE represent a mosaic of cultures and backgrounds from around the world. Sophia is from the Philippines, while Yoonchae was born in Korea. Manon was raised in Switzerland to Swiss Italian and Ghanian parents. 

The three American members also have global roots: Daniela is Venezuelan Cuban, Lara is Indian, and Megan is Chinese Singaporean.

While KATSEYE’s music is sung in English, the members are also fluent in their fair share of languages, allowing them to connect with fans around the globe. 

The diversity of the members even influenced the group name. KATSEYE is an alternate spelling of the stone cat’s eye, which "shows off a variety of colors depending on its direction, much like all of us who come from all different cultures and backgrounds," the members told Sweety High. 

Industry Elites Form Part Of Their Team 

Even ahead of their debut album drop, KATSEYE has already worked with some of the most prominent names in the entertainment world.

The group’s creative director is Humberto Leon, best known as co-founder of iconic fashion brand Opening Ceremony. His vision helped create "Dream Academy’s" whimsical Art Film of the finalists performing inside an empty school; he’s also had input on all the creative decisions for the group, from styling to posing.

"I want each and every one of them to stand out," Leon told the New York Times. 

KATSEYE’s first single, "Debut", was produced by three-time GRAMMY winner and OneRepublic frontman Ryan Tedder, who has written songs for icons like Taylor Swift and Adele.

Their Labelmates Are K-Pop Superstars

As part of HYBE Entertainment, KATSEYE is the successor to some of the biggest names in the K-pop world. HYBE is best known for launching BTS in 2013, when the label was still known as Big Hit Entertainment.

HYBE has since expanded and launched groups including TOMORROW X TOGETHER, LE SSERAFIM, and New Jeans, who have all achieved massive heights, from topping the Billboard charts to performing at Coachella.

Ahead of the "Dream Academy" competition, HYBE artists imparted words of wisdom to the contestants in a video letter. "The more challenges you face, you’ll have more worries," said Le Sserafim member Sakura, who made her own debut through a similar competition show in South Korea. "I think the most important thing is to have fun!" 

Read more: 5 Takeaways From The GRAMMY Museum’s "HYBE: We Believe In Music" Exhibit

KATSEYE's  Music Is About Self Confidence

Although the group has released just two singles so far, KATSEYE’s music has already honed in on themes of confidence and empowerment. The first single, aptly titled "Debut," is an upbeat pop anthem that boasts the group’s self-assurance despite being industry newcomers. Second single "Touch" is an R&B and drum-and-bass-influenced ode to independence.

Their debut single is "really just about sisterhood and being confident and strong and powerful and the best version of yourself," Lara told Teen Vogue.

Listeners can expect a continuation of this theme on their upcoming album, SIS (Soft Is Strong). "Our debut comes with a lot of confidence and a lot of willpower and passion," Sophia hinted in the group’s intro film.

In 2005, South Korean producer and songwriter Bang Si-Hyuk (aka "hitman" Bang) founded Bit Hit Entertainment. Only eight years later, he finished assembling what would come to be the label’s groundbreaking boy group, BTS. The rest is history, now chronicled in "HYBE: We Believe In Music," the first full-floor K-pop exhibit at the GRAMMY Museum, which runs through Sept. 15.

Following the success of Bit Hit’s premier act, and that of other artists under acquired labels SOURCE MUSIC and PLEDIS Entertainment, the company eventually evolved to become HYBE in 2021. "I think HYBE is very special in that they have gone beyond being just a K-pop company," says Kelsey Goelz, curator of the exhibit. "They have many different sub labels. They’ve come to America and gotten involved in the music business here, and then they’re also working in AI and gaming."

But beyond its global presence, one of K-pop’s ever-captivating elements is the sheer amount of blood, sweat, and tears that goes into making it possible, even when HYBE artists like ENHYPEN, SEVENTEEN, and LE SSERAFIM make it look easy. There’s a core humanity to this work ethic and dogged tenacity — to the level of artistry in general — that speaks to K-pop fans around the world.

While HYBE’s growth shows no signs of slowing down yet, the GRAMMY Museum exhibit takes a look back on the entertainment company’s legacy thus far. Read on for the five things we learned from the "HYBE: We Believe In Music" exhibit.

All photos Courtesy of the Recording Academy™️/photo by Rebecca Sapp, Getty Images© 2024.

In A Decade, BTS Built Themselves Into A Global Phenomenon

Let’s start with a history lesson: despite being around for almost a decade, HYBE’s story begins in earnest with the formation of one of K-pop’s breakthrough acts, BTS, in 2013. (At that point, the company was still a standalone label.) Led by rapper RM, the seven boys hopped off a yellow school bus with a bratty, adolescent attitude — and that’s where the GRAMMY Museum’s exhibit picks up.

There’s a lot that happened between then and their seven Billboard No. 1s. Luckily, a wallpapered timeline breaks down all the major global highlights: the first U.S. tour, their UNICEF campaign, a landmark performance on "Saturday Night Live," and the announcement of BTS as TIME’s 2020 Entertainer of the Year, to name just a few.

Sitting in the middle of the museum floor is a glass case of polaroids — in them, Jin, Suga, j-hope, RM, Jimin, V and Jung Kook toss up peace signs while sporting novelty hats designed to look like BTS’s lightstick. Nostalgic and deeply silly, these photos date back to 2017 and 2018, serving as a reminder of the colossal strides BTS has taken in the intervening years.

Learn more: Breaking Down Every Solo Act From BTS: Singles, Debut Albums & What's Next For The Septet

It Takes A Village To Make A K-Pop Music Video

When K-pop music videos are delivered to fans, they’re already finished products. Behind the curtain, it’s hard work to make them polished and perfect. Collected ‘fits and accessories throughout the exhibit get you up close and personal with creative details; then, to showcase the costumes in action, they’re paired with screens that play the finalized MVs.

Each customized artifact is an expression of its respective group’s individuality, from ENHYPEN’s King of Pop-inspired "Sweet Venom" ensembles to BOYNEXTDOOR’s slouchy cabbie caps. Other standouts include belts and chains from &TEAM’s angsty "Samidare," fromis_9’s opera-ready "#menow" jewels, and chunky necklaces featured in ILLIT’s runaway single "Magnetic." 

Everything Comes Back To The Music

HYBE’s proffered ethos is "we believe in music" — this motto gives the special exhibit its name, while also serving as a mission statement.

In a series of recorded interviews on view in the exhibit, HYBE’s idol songwriters share their process for and perspective on making music. The main takeaway: Inspiration comes in different forms. While writing, BTS’s j-hope pictures ideas as tree branches that sprout outward, while RM sees his rap verses as a realized world to live inside.

Literally, too, their lyrics mark the passage of time. If you’ve ever wondered why Suga circles back to motifs across the years, the rapper has all the answers for you here.

There’s also a conversation with WOOZI of SEVENTEEN, one of the K-pop industry’s most prolific idol composers with more than 150 credits to his name. It’s a penchant for plain language, he says, that makes the lyrics he writes really sing; the band’s beloved B-side "Hug," for example, gets its potency from everyday words and phrases. TOMORROW X TOGETHER’s Yeonjun likewise fills visitors in on the origin story behind co-written "Maze in the Mirror," a misty reflection of their tough trainee days. 

This isn’t to say they haven’t had help, of course. Nearby, clips of HYBE producers Pdogg, BUMZU, and ZICO, settled in their respective studios, walk us through how the instrumentals for songs like BTS’s "ON" and SEVENTEEN’s "Lilili Yabbay" came to be. Peruse at your leisure — for those curious about the creation of K-pop’s biggest hits, this corner of the exhibit could easily take up the better part of a trip. 

Fans Make K-Pop Special

To some fans, K-pop is more than just the music. As a sincere few explain in an exhibit video, K-pop is something that has profoundly touched their lives, providing the basis for genuine friendships and community. Fans get to give a little bit of this positive energy back to their idols, particularly through online platforms like HYBE’s Weverse, where users can interact directly with artists. "I don’t think there’s another genre like K-pop that allows and enables that communication," Goetz, the curator, tells GRAMMY.com. 

In true form, the GRAMMY Museum offers an interactive experience. At the exhibit’s opening event, fans posed next to their idols (digitally) in a photo booth, yelled K-pop’s national anthem into prop mics, and hit the dance floor with perfect renditions of LE SSERAFIM’s "Perfect Nights" choreography. 

Before heading out, visitors could leave a mark of their own on the exhibit: after writing a message to their favorite artist via pastel Post-its and baby No. 2 pencils, fans loudly and proudly displayed them on the walls.

HYBE’s Story Is Just Getting Started

According to another timeline, the story so far has three chapters. There was the era of Big Hit Entertainment, when BTS came into the picture; then, the establishment of HYBE, with its many labels. Finally, as the U.S. and Latin America enter the fold, we’re in the end game. Representing this future is L.A.-based girl group KATSEYE, a collaboration with Geffen Records and the most recent inclusion to HYBE’s roster.

But K-pop hasn’t entirely let go of its "K" just yet, if the special guests for the exhibit’s launch were any indication. As the sun set over the GRAMMY Museum’s rooftop terrace, rookie boy group TWS kicked things off; before performing high-energy five songs back to back, the six boys charmed the audience by cutely cruising through a moderated conversation in English and Korean. 

As the exhibit reveals, there’s a reason HYBE — and K-pop — went global in the first place. On top of the spectacle, their success has everything to do with the work that goes into making the effort seem effortless. Audiences root for real people, and that's what makes them keep coming back.