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Partygoers in Beastie Boys' "(You Gotta) Fight For Your Right (To Party!)"

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The Beastie Boys Provide A License To Party

Survivors of Beastie Boys' "(You Gotta) Fight For Your Right (To Party!)" live to tell their experiences in Forgotten Videos

GRAMMYs/Dec 3, 2014 - 05:06 am

Welcome to Forgotten Videos. For some, these videos are forgotten, for others just filed away, and for others still, a totally brand-new discovery. Whichever category you fall into, each week we'll feature a video that's possibly been collecting dust when what it really deserves is a fresh look. Or vice-versa. … We're not here to judge, we just want to take you on a little trip down memory lane. Yep, you'll remember when hair was really that big, when drums were that up front in the mix, when video was young(er) and so were you.

Beastie Boys
"(You Gotta) Fight For Your Right (To Party!)"
1986

A "Thriller"-type mini-movie extravaganza it is not. Though it was made during music video's golden age, there is no big-time budget or high-profile director attached to the Beastie Boys' video for "(You Gotta) Fight For Your Right (To Party!)."

With a career spanning more than 30 years, the three-time GRAMMY-winning trio has graduated to hip-hop royalty, recently earning induction into the Rock and Roll Hall of Fame. But when this video was made, the band was not yet a star act outside of the five boroughs of its native New York. And the video itself is an unforgettable reflection of the Beastie Boys' early days just before their debut album, Licensed To Ill, soared to No. 1 on the Billboard 200.

Tabitha Soren, then a 19-year-old New York University student, was not familiar with the yet-to-be-released rap-rock song when she was asked by her friend Rick Rubin to attend the video shoot. (Rubin co-produced Licensed To Ill and subsequently went on to achieve great acclaim as a producer and record label head.)

"I was friends with Rick Rubin. He was a graduate of NYU," recalls Soren, who would gain her own notoriety as a reporter for MTV News in the early '90s. "We were going to go out for dinner or something afterward. I didn't really know the Beastie Boys directly, but I ended up in their video anyway. They weren't very picky at that point."

Co-directed by Adam C. Dubin and Ric Menello, the "(You Gotta) Fight For Your Right (To Party!)" video was a loosely scripted project that simply required a roomful of willing participants who knew a thing or two about hell-raising. The plot is simple: two nerdy boys are left home for the evening and find their party crashed by the Beastie Boys and their unsavory associates.

According to Jimmy G, the frontman for the New York punk band Murphy's Law who appeared in the video, there was no casting call for the low-budget video. Instead, this irreverent piece of revelry was mostly populated by people directly or indirectly connected to the band or Rubin.

"Go crazy and act nuts" was about the extent of the stage directions Jimmy G recalls receiving at the one-day video shoot.

"That wasn't too hard to do at that time," says Jimmy G, who continues to front Murphy's Law. "We were drinking this stuff called 'Tango,' which was pretty much a screwdriver with Tang. Everyone was definitely … having a good time for real. It wasn't acted out at all."

The Beastie Boys — Mike D, Adam Yauch and Adam Horowitz — had a great time as well. "(You Gotta) Fight For Your Right…" became the trio's lone song to crack the Top 10 on the Billboard Hot 100.

Soren says she managed to stay sober that day and is proud to have survived unscathed during the wild pie-fight climax. 

"The whipped-cream fight was very smelly because it was grabbed from behind the supermarket expiration pile," recalls Soren, who is now a photographer as well as mother and wife of author Michael Lewis. "I'm sure the budget for that video was tiny. They were just trying to get as many free props as they could. Once somebody opened the whipped cream, you knew to stay away. It was just really gross. I felt badly for the people who got hit in the face with the whipped cream."

Can you pick out Tabitha Soren and Jimmy G in the video? Leave us a comment.

(Jon Matsumoto is a Los Angeles-based freelance writer.)

LL Cool J

Credit: Paul Natkin/Getty Images

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Celebrate 40 Years Of Def Jam With 15 Albums That Show Its Influence & Legacy

From the Beastie Boys' seminal 'License To Ill' and Jay-Z's 'Vol. 2… Hard Knock Life,' celebrate Def Jam with 15 of the label's essential albums.

GRAMMYs/Jun 24, 2024 - 01:31 pm

This year marks the 40th anniversary of Def Jam Recordings, the New York label that made history in hip-hop, R&B, pop, and even thrash metal since its founding, and continues to do so today.

A label that began out of an NYU dorm room in 1984 quickly became an artistic (and business) powerhouse. Early acts like LL Cool J, the Beastie Boys, and Public Enemy were raw, adventurous, and risk-taking. Def Jam's roster opened new pathways in a still-young genre, seemingly every few months. 

After that initial explosion, the label experienced a brief lull in the early 1990s when one label founder departed and the other expanded into fashion and comedy. Def Jam came roaring back beginning in 1994, and by 1998 the label was home to some of the most popular and influential artists in the game — including burgeoning megastars DMX and Jay-Z. To this day, Def Jam maintains a roster of both commercially successful and critically beloved artists in hip-hop, R&B, and pop.

To commemorate the anniversary of the label that gave us, well, pretty much everyone, here’s a list of 15 of Def Jam’s essential releases. While Def Jam brought audiences plenty of singles, EPs and remixes, this list primarily focuses on albums. Each project has a mix of artistic merit, popularity, influence and longevity, originality, and played a key role in the story of Def Jam as a whole. Think of it as a chronological run through the key albums that built one of the most lasting labels in modern music. 

And finally: it must be said that in recent years, a dark shadow has begun to loom over Def Jam’s legacy. Label co-founder Russell Simmons been accused over the past seven years of numerous instances of sexual assault, dating back decades. In spite of these accusations, the label (in which Simmons hasn’t been involved for a quarter-century) remains on top, safeguarding its valuable archive while looking forward to another four decade run as fruitful as the first one.

T La Rock & Jazzy Jay - "It’s Yours" (1984)

The one single on this list is also the first piece of music ever released with the now-famous Def Jam logo. "It’s Yours" was a single produced by Def Jam co-founder Rick Rubin — his very first hip-hop production. Instrumentally, it was perhaps only comparable to Larry Smith and Def Jam co-founder Russell Simmons’ contemporaneous work with Run-D.M.C. Both "It’s Yours" and D.M.C.’s early work were severely stripped-down, consisting of a few drum sounds, an instrumental stab, and some scratches. 

Lyrically, though, "It’s Yours" is worlds apart from "Sucker M.C.’s" — or pretty much anything else going on in hip-hop at the time. T La Rock, the brother of Treacherous Three member Special K, came from a family of educators, and he put every ounce of his erudition into the track. It begins, "Commentating, illustrating/ Description giving, adjective expert" and goes from there.

LL Cool J - 'Radio' (1985)

In the early 1980s, the state of the hip-hop album was very grim. Only a few existed, and they almost exclusively consisted of a few singles mixed with often-confusing filler. Two things changed that. First, Run-D.M.C.’s 1984 self-titled debut, which GRAMMY.com examined in depth a few months ago. Second was LL Cool J’s debut album Radio, the very first full-length album Def Jam ever released.

In many ways, Radio kicked off hip-hop’s Golden Age. The record shows LL, then still in his teens, as a versatile artist who can be boastful, funny, aggressive, lyrical. The album shows many different sides of his personality, and helped set the template for what a rap album could be.

Read more: 20 Iconic Hip-Hop Style Moments: From Run-D.M.C. To Runways

Beastie Boys - 'Licensed to Ill' (1986)

The Beasties would release more complex and enlightened albums than Licensed to Ill, and one of the members would eventually apologize for some of its lyrics. But there’s no denying that it was a smash hit. It was the first rap album to ever top the Billboard 200, got the group onstage with Madonna, and would eventually sell over 10 million copies

Was some of that success due to their race? Sure. They were a credible group, signed to a hot rap label, at a time when it was still novel for white people to be performers in hip-hop. And yet, that’s not the whole story.

Licensed to Ill is a catchy, unique, energetic album, and the group members show undeniable chemistry. To this day, shout-filled, guitar-heavy anthems like "No Sleep till Brooklyn" and the ubiquitous "Fight for Your Right" can still get the party started.

Read more: The Beastie Boys Provide A License To Party

Public Enemy - 'It Takes a Nation of Millions to Hold Us Back' (1988)

There’s not too much you can say about this album that hasn’t already been said in the years of books, conferences, academic papers, and deluxe re-issues. It has ended up at or near the top of many all-time best lists. Its abrasive, collage-like approach to composition was never equalled (and, in light of current laws and practices around sampling, can never even be approached). The comic stylings of Flavor Flav bring just the right amount of levity to balance Chuck D’s takes on life-and-death issues. 

Decades after its release, the album still sounds urgent. And sadly, in an America still roiled with tensions over race, incarceration, drugs, and the media, its concerns remain as relevant as ever.

Read more: 5 Things We Learned At "An Evening With Chuck D" At The GRAMMY Museum

Slick Rick - 'The Great Adventures of Slick Rick' (1988)

Slick Rick is the ultimate rap storyteller, and his debut album is the best example of his artistry. "I wrote them like an essay," Rick once said of creating the batch of songs that make up Great Adventures. He also compared it to doing stand-up. So you have exactly what those two reference points imply: stories that are well-constructed, and also frequently riotously funny.

Rick is the master of the telling detail (remember "Dave, the dope fiend shooting dope/ Who don’t know the meaning of water nor soap" from "Children’s Story"?), the humorous twist, the morality tale, the bedtime story, the character voice. His influence lives on in perhaps his most devoted protege, Ghostface Killah, as well as in any rapper who has tried to craft a song with a beginning, middle, and end.

Learn more: Essential Hip-Hop Releases From The 1980s: Slick Rick, RUN-D.M.C., De La Soul & More

Warren G - 'Regulate… G Funk Era'(1994)

A bit of an edge case here, as technically the record was put out by Violator Records and Rush Associated Labels, the latter of which was a sort of umbrella organization Def Jam ran in the mid-1990s. Many albums that could have made this list, including projects by Redman, Onyx, Domino, and Nice & Smooth, were released under the RAL banner. But Warren G’s debut, a giant hit in an era where Def Jam really needed it, became inextricably associated with the label, to the point where an article about the album on Universal Music’s website mentions Def Jam five times in the first two paragraphs.

Regulate is a pop-savvy take on the G-funk sound that was then ascendant. It was a huge success in a year that saw the introduction of tons of amazing rappers into the game. And Warren G being associated with Def Jam meant that the East Coast-centric label had expanded its geographic footprint. 

Read more: Warren G Revisits 'Regulate: The G-Funk Era': How The 1994 Album Paved The Way For West Coast Hip-Hop's Dominance

Foxy Brown - 'Ill Na Na' (1996)

Def Jam wasn’t always a friendly place for female artists (despite many of the most important employees being women, including one-time president Nana Ashhurst). In fact, the label didn’t release a rap album by a woman until Nikki D’s Daddy’s Little Girl in 1991. So Foxy Brown’s impact — on Def Jam and on the rap world as a whole — cannot be overstated. Ill Na Na was an album that changed everything for female rappers. It had songs for the clubs, the block, and the radio. Foxy’s sexuality, versatility, and first-class rhyming would have an influence on countless rappers, most famously her number one fan Nicki Minaj, who has been effusively praising Foxy for more than a decade.

Read more: Ladies First: 10 Essential Albums By Female Rappers

DMX - 'It’s Dark and Hell Is Hot' (1998)

No less an authority than Nas referred to 1998 as "The year DMX took over the world." It’s Dark and Hell Is Hot is how he did it. The album set fire to Bad Boy’s so-called "shiny suit era" by embodying its polar opposite: a dark, grimy vision full of gothic synths; raspy, full-throated lyrics; and, sometimes, actual barks. Without DMX, there’s no NYC street rap return: no G-Unit mixtape run, no Diplomats.

The record is consistent and captivating from start to finish, and its thematic centerpiece comes, appropriately, about halfway through with "Damien," which reminds all of us that the most difficult battles we fight are the ones with ourselves.

Jay-Z - 'Vol. 2… Hard Knock Life' (1998)

Jay-Z has made more critically beloved albums than Vol. 2 (Reasonable Doubt and The Blueprint both fall in that category). He has made albums with bigger hits (The Blueprint 3 had a No. 1 hit with "Empire State of Mind"). But he has never made a more important LP.

Vol. 2 was the album that made Jay a superstar. Its Annie-sampling title track (produced by the late 45 King) sent him to the stratosphere — a process he actually documented on his follow-up album. But the record wasn’t just a commercial novelty. It showed Jay at the absolute top of his game: cocky, funny, and brilliant. Case in point: his novel approach to storytelling in "Coming of Age (Da Sequel)," where all the important action takes place in just a few seconds, inside the characters’ heads.

Read more: Songbook: How Jay-Z Created The 'Blueprint' For Rap's Greatest Of All Time

Ludacris - 'Word of Mouf' (2001)

Around the turn of the millennium, Def Jam had its sights set on conquering new territory. Specifically, the South. So they set up Def Jam South and hired Scarface to head it up. The entity’s biggest success came from an Atlanta DJ who went by Chris Luva Luva on the air, but began rapping as Ludacris.

Word of Mouf was Luda’s second album, but it was the one that really cemented his stardom with songs like "Rollout (My Business)," "Area Codes," and the immortal "Move Bitch" (the last of which has had an artist-approved second life as a protest chant). The album proved that the South was here to stay, and that Def Jam would have a role in determining its hip-hop future.

Learn more: A Guide To Southern Hip-Hop: Definitive Releases, Artists & Subgenres From The Dirty South

Scarface - 'The Fix' (2002)

Speaking of Scarface and Def Jam South, Face had no intention of dropping music while running the label. But, in his telling, Def Jam exec Lyor Cohen insisted on it, paying handsomely for the privilege.

"There were so many things working in my favor on that album," Scarface wrote in his memoir Diary of a Madman. "For the first time, I was working on an album for a label that believed in me 100 percent and didn’t want anything from me except for me to make the dopest album I could possibly make. And they went out of their way to make that possible."

Def Jam’s history of putting out classics inspired Face on The Fix, he writes in that book. And in the end, the album stands up there with any of them. It is one of only a small handful of rap records to earn a perfect five-mic rating from The Source, and it belongs in that rarified air with projects like Illmatic and Aquemini

Kanye West - 'The College Dropout' (2004)

Yes, today Kanye West is the worst: a Hitler-loving, Trump-supporting, paranoid, antichoice, antisemite who stands accused of sexual harrassment. But two decades ago, the world met a Mr. West who at least seemed very different. 

The College Dropout presented an artist who was already extremely well-known as a beatmaker. But Kanye’s carefully crafted persona as the bridge between mainstream rap and the underground — "First n— with a Benz and a backpack," as he put it — meant that he appealed to pretty much everyone. The College Dropout wasn't West at the top of his rap game, but it did show his skill at developing song concepts, at beats, and at creating an artistic vision so powerful, and so relatable, that it captivated an entire generation.

Cam’ron - 'Purple Haze' (2004)

It’s impossible to talk about Def Jam without discussing Roc-A-Fella. Jay-Z’s label hooked up with Def Jam in 1997, and had a years-long hot streak with artists like Kanye, Beanie Sigel, Freeway, the Young Gunz, and of course Cam’ron’s Diplomats crew — Cam, Juelz Santana, and the overall group all released projects there.

Purple Haze came at the very tail end of Roc-a-fella’s golden age. It has Cam at the absolute peak of his absurdist rhyming powers, keeping computers ‘puting and knocking out eight-syllable multis about Paris Hilton like it was nothing. During the Purple Haze era, it was Cam’s world, and we were all just lucky to be living in it.

Rihanna - 'Good Girl Gone Bad' (2007)

Rihanna’s first two projects were full of Caribbean sounds and ballads. But when her third album came along, she needed a change. Riri wanted to go "uptempo," and history shows that was the right choice. Good Girl Gone Bad began the singer’s transformation into the megastar we know today. It spawned five singles and two separate quickie tie-in albums (Good Girl Gone Bad: Reloaded and Good Girl Gone Bad: The Remixes).

"Umbrella" was the way forward. Rihanna had a No. 1 record prior, but she’d never made a sensation like this. The song (with a guest verse by then-Def Jam president Jay-Z) not only made it to the top slot, it also won a GRAMMY and was undeniably the song of the summer. The album also contained the sensation "Don’t Stop the Music," a track that kickstarted the EDM/pop hybrid that dominated the late aughts. Without Good Girl Gone Bad, it’s safe to say we’d be living in a very different, Fenty-less world.

Read more: Songbook: The Ultimate Guide To Rihanna's Reign, From Her Record-Breaking Hits To Unforgettable Collabs

Frank Ocean - 'Channel Orange' (2012)

One could fill a whole blurb about Channel Orange simply by quoting the extreme praise it received. "A singular achievement in popular culture." "Landed with the crash and curiousness of a meteor." Two days after its release, Pitchfork was already saying that it "feels like a classic."

And yet, somehow even that kind of acclaim doesn’t do the album justice. You really had to be there when it came out, when Frank looked into his soul and, in doing so, connected deeply with so many listeners

Read more: Frank Ocean Essentials: 10 Songs That Embody The Elusive Icon's R&B Genius

"Channel Orange is the most concentrated version of 2012 in 2012 so far," wrote Sasha Frere-Jones at the time, in one of the most dead-on statements about the album. It expressed the contradictions we all lived in. Its fragmentation mirrored the social media that was beginning to take over all of our lives. Ocean left bits of his biography scattered throughout the album, but they almost didn’t matter. He was speaking for all of us, in the way only great artists can. 

A Guide To New York Hip-Hop: Unpacking The Sound Of Rap's Birthplace From The Bronx To Staten Island

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Kendrick Lamar GRAMMY Rewind Hero
Kendrick Lamar

Photo: Jeff Kravitz/FilmMagic

video

GRAMMY Rewind: Kendrick Lamar Honors Hip-Hop's Greats While Accepting Best Rap Album GRAMMY For 'To Pimp a Butterfly' In 2016

Upon winning the GRAMMY for Best Rap Album for 'To Pimp a Butterfly,' Kendrick Lamar thanked those that helped him get to the stage, and the artists that blazed the trail for him.

GRAMMYs/Oct 13, 2023 - 06:01 pm

Updated Friday Oct. 13, 2023 to include info about Kendrick Lamar's most recent GRAMMY wins, as of the 2023 GRAMMYs.

A GRAMMY veteran these days, Kendrick Lamar has won 17 GRAMMYs and has received 47 GRAMMY nominations overall. A sizable chunk of his trophies came from the 58th annual GRAMMY Awards in 2016, when he walked away with five — including his first-ever win in the Best Rap Album category.

This installment of GRAMMY Rewind turns back the clock to 2016, revisiting Lamar's acceptance speech upon winning Best Rap Album for To Pimp A Butterfly. Though Lamar was alone on stage, he made it clear that he wouldn't be at the top of his game without the help of a broad support system. 

"First off, all glory to God, that's for sure," he said, kicking off a speech that went on to thank his parents, who he described as his "those who gave me the responsibility of knowing, of accepting the good with the bad."

Looking for more GRAMMYs news? The 2024 GRAMMY nominations are here!

He also extended his love and gratitude to his fiancée, Whitney Alford, and shouted out his Top Dawg Entertainment labelmates. Lamar specifically praised Top Dawg's CEO, Anthony Tiffith, for finding and developing raw talent that might not otherwise get the chance to pursue their musical dreams.

"We'd never forget that: Taking these kids out of the projects, out of Compton, and putting them right here on this stage, to be the best that they can be," Lamar — a Compton native himself — continued, leading into an impassioned conclusion spotlighting some of the cornerstone rap albums that came before To Pimp a Butterfly.

"Hip-hop. Ice Cube. This is for hip-hop," he said. "This is for Snoop Dogg, Doggystyle. This is for Illmatic, this is for Nas. We will live forever. Believe that."

To Pimp a Butterfly singles "Alright" and "These Walls" earned Lamar three more GRAMMYs that night, the former winning Best Rap Performance and Best Rap Song and the latter taking Best Rap/Sung Collaboration (the song features Bilal, Anna Wise and Thundercat). He also won Best Music Video for the remix of Taylor Swift's "Bad Blood." 

Lamar has since won Best Rap Album two more times, taking home the golden gramophone in 2018 for his blockbuster LP DAMN., and in 2023 for his bold fifth album, Mr. Morale & the Big Steppers.

Watch Lamar's full acceptance speech above, and check back at GRAMMY.com every Friday for more GRAMMY Rewind episodes. 

10 Essential Facts To Know About GRAMMY-Winning Rapper J. Cole

new york hip-hop artists in front of brooklyn bridge
(Clockwise) Notorious B.I.G., Cardi B, Jay-Z, Nas, RUN-D.M.C., Wu-Tang Clan, Salt-N-Pepa and Beastie Boys

Photos: Larry Busacca/Getty Images; Kevin Winter/Getty Images for The Recording Academy; Brian Ach/Getty Images for Something in the Water; Kimberly White/Getty Images for Hennessy; Michael Ochs Archives/Getty Images; Bob Berg/Getty Images; Michael Ochs Archives/Getty Images; Ron Galella, Ltd./Ron Galella Collection via Getty Images

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A Guide To New York Hip-Hop: Unpacking The Sound Of Rap's Birthplace From The Bronx To Staten Island

The culture and art of hip-hop would not exist if not for NYC. Take a trip through Brooklyn, Queens, Manhattan, the Bronx and Staten Island to learn how hip-hop developed sonically by the borough.

GRAMMYs/Aug 3, 2023 - 03:42 pm

New York is indisputably the birthplace of hip-hop, but which of the city's five boroughs has dominated the genre continues to be a spirited debate among its scholars and natives. 

The "Boogie Down" Bronx is the origin point of hip-hop history. It’s here Clive Campbell a.k.a. DJ Kool Herc threw a rec room party in 1973 that put hip-hop as we know it in motion. The city's northernmost borough is the home of groundbreaking artists from OGs Grandmaster Flash and Slick Rick, to contemporary stars including Cardi B.

The case for Queens — home of Def Jam Records and a host of GRAMMY-winning and nominated rappers from  Run-D.M.C. and Salt-N-Pepa, to LL Cool J and Nicki Minaj — is often made. 

On her 2005 track "Lighters Up" Lil' Kim declares Brooklyn "Home of the Greatest Rappers." It’s hard to argue. Marcy Projects alone would give us Christopher Wallace a.k.a. Biggie Smalls and Jay-Z.

Manhattan also plays a role in hip-hop’s evolution as a playground where rappers intermingled with punks, rockers and the thriving art scene throughout the ‘70s and ‘80s. Elements of each of these developing artforms culminating in the music of the Beastie Boys. And because he is so often referred to as a West Coast rapper, it’s easy to forget Tupac Shakur was born in Manhattan.

Staten Island is, of course, home to the one and only Wu-Tang Clan and its diverse cosmology. Even the suburbs can boast major contributions — Long Island is the home of Public Enemy and Erik B & Rakim; head north of the Bronx to Westchester County, and you'll enter the home of the late rapper DMX.  

What’s clear when we look at each borough, is that the culture and art of hip-hop would not exist  if not for New York. Without the contributions,style and unique cultures of neighborhoods within Brooklyn, Queens, Manhattan and Staten, the artform would not have developed into the juggernaut it is today.  Press play on the Amazon Music playlist below — or visit Spotify, Pandora and Apple Music — to take an auditory tour of the best of the boroughs.

To celebrate the 50th anniversary of hip-hop, hop on the train and travel from borough to borough for its unique history and sounds.

As you examine the breadth of NYC hip-hop, you’ll find artists with a deep and complex relationship with the city. Biz Markie, for example, was born in one area of the city, raised in another, and claimed membership to a crew for a whole other borough. His story, and that of others who deserve many flowers, demonstrate that while hip-hop can be dissected by region and subway line, it’s the Big Apple's density, multiculturalism, an urban innovation that has made it arguably one of America's greatest art forms. 

Hip-Hop By The Borough bronx

Mass immigration from Puerto Rico and the Dominican Republic in the 1950s made the Bronx the first majority Black and Latino borough in NYC by the mid-'70s. It’s not a coincidence that the Bronx was also woefully unserved by the city government, resulting in bleak economic conditions.

"Kids with little or no resources created something out of nothing," the Funky Four Plus One’s MC Sha Rock told ABC News said of hip-hop's origins. "No matter what was going on around us in New York City at the time, we looked forward to the park jams." 

These jams featured breakdancing, DJs mixing, and MCing — all key elements of hip-hop that emerged from house parties and underground venues into a city-wide consciousness. "Hip-hop wasn't called hip-hop in the ‘70s, was called 'going to the jams,'" Sha Rock continued. 

A few years before the park jams took off, DJ Kool Herc’s August 1973 rec room party put hip-hop as we know it on the map. Herc took classic records and popular hits, broke down the beats, and invited MCs to chime in over them invoking the Jamaican style of delivery, talking or chanting, usually in a monotone melody, over a rhythm known as "toasting" in reggae.

In 1975, the Bronx Boys Rocking Crew (or TBB) fostered another element of hip-hop when they organized late night tagging sessions. These young graffiti artists brought the color and life of their borough to the rest of the city, as painted subway trains provided moving canvases and controversy. 

By the time the park jams were happening, some graffiti crews had expanded into competitive dance. With moves drawn from martial arts, gymnastics, and modern dance, "breaking, popping, and locking" would see b-boys and b-girls become as important as music to hip-hop as an art form. Breaking as an art has continued to flourish and will soon be an Olympic sport.

Bronx-born artists such as the Funky Four Plus One, Grandmaster Flash, Afrika Bambaataa, Melle Mel and Kurtis Blow became pioneers of the genre in the 1970s, and helped define hip-hop in the '80s

The borough would go on to boast Kool Keith, KRS One, Big Pun, Fat Joe, and Cardi B, among many others, as acts who have innovated the Bronx’s place in hip-hop culture. The borough is now home to the Universal Hip-Hop Museum and will host events at Sedgwick and a 50 Years of Hip-Hop concert at Yankee Stadium.

Hip-Hop By The Borough brooklyn

In 1990, Brooklyn was New York’s Blackest neighborhood, with 73.1 percent of its Black residents native born. The previous decade had seen Brooklyn rappers rise to prominence in hip-hop, by the end of the 1990s the world’s ear was tuned into Brooklyn.  

Known for his use of three turntables, Cutmaster DC's early tracks "Brooklyn's in the House" and "Brooklyn Rocks the Best" were the first to mention Brooklyn as a force in hip-hop music. These early '80s tracks also featured DC's pioneering technique of cutting breaks over Roland TR-909 beats, a marked moment for hip-hop's technical advancement.

Combining speed, style and humor, few would influence hip-hop's syncopation and cadence like Big Daddy Kane. In their 2012 list of The Greatest Hip-Hop Songs of All Time Rolling Stone called Kane "a master wordsmith of rap's late-golden age and a huge influence on a generation of MCs." Within a few years Brooklyn flow would be redefined by the slow deliberative annunciation of the Notorious B.I.G., whose delivery would become one of the most interpolated in rap history. 

The styles of both would be emulated and refined by a young Brooklyn rapper named Shawn Carter. The artist later known as Jay-Z attended George Westinghouse High School in downtown Brooklyn, where his classmates included Busta Rhymes, Biggie and DMX all of whom would play a critical part in the evolution of rap’s delivery styles

The borough wasn’t only a boys club. MC Lyte, Foxy Brown, and new rappers like Young MA continue to put Brooklyn on the musical map.

On Aug. 11, 2023, Brooklyn locals (and GRAMMY winners) Digable Planets will headline Celebrate Brooklyn! festival's 50th anniversary of hip-hop event

Hip-Hop By The Borough queens

The largest Borough by area, Queens boasts the Guiness World Record for most languages spoken and gained the nickname "The World’s Borough" for its diverse population. Whereas Bronx hip-hop was derived from Black American and Caribbean cultures, Queen’s hip-hop samples the world. While the 1970s saw the Bronx give birth to hip-hop, the 1980s saw the eastern borough of Queens mature the art form.

Queen’s hip-hop history has roots in two specific areas: the Queenborough Projects and Hollis. The Queensboro Projects, a.k.a. "The Bridge," were one of the few unsegregated projects in New York. It was also home to Marley Marl, who accidentally discovered sampling while working on a Captain Rock record as a studio intern in the early ‘80s. 

"I was actually trying to get a riff off of a record. I made a mistake and got the snare in there before the sound came," he recounted to NPR. "The snare sounded better than the snare that I had from the drum machine when I was popping it…I was like, "Hold up!" This will enable me to take any kick and a snare from any record that people love and make my own beat." Marls’ use of the 808 pulse to trigger different samplers was revolutionary, and he would become a pioneer for his ability to blend sampled and 808 drum sounds. 

Marl’s contribution would extend beyond the technical. As a member of the Juice Crew, he brought the voice of 14-year-old Roxanne Shanté to the world. She created a new lane for women in rap as well as the blueprint for the diss track on the seminal "Roxanne's Revenge." 

About a half hour east on the F Train in Hollis, Queens, brothers Joseph and Russel Simmons (a DJ and promoter respectively) founded Run-D.M.C. with friends Darryl Mc Daniels and Jason Mizell. Run-D.M.C.'s sound featured a synchronized, aggressive delivery over simple but memorable rock hooks and beats. Later, the group established Def Jam Records, the label that would prove rap could sell millions of records to Top 40 audiences and bring rap to the mainstream as the first rappers to be featured on MTV.

As valuable as the musical contributions of Run-D.M.C are, they are equally vital to the development of fashion as an element of hip-hop. Street style, as it would come to be known, is born in Queens: Kangol hats, unlaced Addias, Carzal frames, and thick gold chains are now as synonymous with hip-hop as beats and samples. Today, fashion is so central to hip-hop, and vice versa, that New York's FIT Museum recently held an expansive exhibit on hip-hop style.” 

Complex proclaimed Nas’ Illmatic "set off a seismic shift in rap geopolitics" and added that the 1994 record "galvanized Queensbridge hip-hop and by extension East Coast rap as a whole." His introspective and poetic approach to writing is credited for bringing the best out of his contemporaries and inspiring next generation rappers like Killer Mike and Kendrick Lamar, challenging them to meet his lyrical bar.

Hip-Hop By The Borough manhattan

Though "The Fly Borough" is the most densely populated, the majority of its hip-hop history is concentrated in the northern Manhattan neighborhood of Harlem. 

Home of the legendary Apollo Theater, the neighborhood was well rooted in Black music when World War II vet Bobby Robinson opened Bobby’s Records in 1946 — one of Harlems’ few Black owned businesses at the time. The record store would evolve as would Robinson’s involvement in music. He would become a producer and label head whose 1970 imprint Enjoy Records released music by hip-hop's earliest innovators, including Grandmaster Flash, the Treacherous Three, and Doug E. Fresh. The label would also feature Master Don, whose signature use of a "Funk Box" percussion synthesizer and its crispy digital hi hat is still heard in trap music today.  

Harlem was also home to Dapper Dan, the first designer to "borrow" designer goods and modify them with hip-hop flair. His boutique operated from 1982-1992 and was essential to the merging of luxury brands and hip-hop culture. Although brands like Gucci first sued for copyright infringement, they eventually saw the value of hip-hop's branding power on high end fashion sales. In 2018, Dapper Dan and Gucci collaborated on a capsule collection.

Also during this ‘80s culture boom, three high schoolers from Manhattan applied the ethos of punk rock to the emerging street sounds of hip-hop. 

The Beastie Boys began by pirating rap, self-admittingly "Rhyming and Stealing" for their 1986 Def Jam debut License to Ill, and went on to forge a new lane for the medium. They broke  all the rules of sampling and production with their seminal Paul’s Boutique, which Rolling Stone noted is often dubbed "The Sargent Pepper of hip-hop" and lauded for its layer sampling technique. In their ranking of Paul’s Boutique Consequence of Sound wrote, "Paul’s Boutique sat at a finish line waiting for the rest of the world to catch up." 

While the outer Boroughs would enjoy most of the attention musically throughout the '90s and 2000s, the 2010s would see Harlem again centered in hip-hop with the arrival of young rappers like Azealia Banks and the ASAP Mob collective. 

Hip-Hop By The Borough staten island

RZA, GZA, Method Man, Raekwon, Ghostface Killah, Inspectah Deck, U-God, Masta Killa, and Ol’ Dirty Bastard and later Cappadonna would find success as both a group and  as solo artists. infiltrating the "big six" 1990s major record labels by design. You can also hear the influence of RZA on modern acts like El Michels Affair, which draws inspiration from Wu-Tang's melodic take on instrumentation and released two albums of instrumental soul covers of Wu-Tang Clan songs.

Their impact would go far beyond music however. Hip-hop biographer Will Ashon recounted Wu’s influence on fashion, noting that the group were part of a trend of simplification.

"Their whole modus operandi was to present themselves as real and unmanufactured, so their clothing choices had to reflect this. The rawness and directness of the music was supposed to be echoed in the rawness and directness of their clothing. They were a big part of the early 1990s move towards baggy and oversized clothes. Huge combat trousers or sweatpants, Timberland boots, hoodies, puffas, do-rags, gold fronts and so on. A ‘street soldier’ look." 

As you’d expect, Wu’s presence looms large over future  Staten Island artists, including G4 Boys and Killarmy. New artists like Cleotrapa, a spicy, no-holds-barred femme rapper, also counts Wu-Tang as an influence and is helping define Staten’s next chapter.

The history of the intersection of New York City and hip-hop culture is as big and diverse as the city itself. We could only touch on a handful of artists and creators in this piece, but the topic has been explored at length in books like Cant Stop Wont Stop by Jeff Chang and The Come Up: An Oral History of the Rise of Hip-Hop. Documentaries on hip-hop can be found on almost all streaming platforms Netflix’s notable Hip-Hop Evolution and Ladies First: The Story of Women in Hip-Hop

Listen To GRAMMY.com's 50th Anniversary Of Hip-Hop Playlist: 50 Songs That Show The Genre's Evolution

Essential Hip-Hop Releases From The 1980s album covers

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Essential Hip-Hop Releases From The 1980s: Slick Rick, RUN-D.M.C., De La Soul & More

Releases from the 1980s are some of the genre's most consequential, paving the way for rap to be where it is now. In celebration of the 50th anniversary of hip-hop, revisit 10 releases from a decade that expanded the culture's framework.

GRAMMYs/Jul 12, 2023 - 05:48 pm

The handful of rap songs released in the 1970s opened doors for the onslaught of creative variation that marked rap albums of the 1980s. Diss tracks, party anthems, socially minded material and gangsta rap all had a place in this era, defined by groups and solo efforts that strove to differentiate themselves from one another. Debuts from the likes of MC Lyte, De La Soul, Slick Rick and others kickstarted not only legendary careers, but a wave of innovations that undeniably led to rap’s commercial takeover in the ‘90s. 

Hip-hop’s four elements (rap, DJjing, breakdancing and graffiti) grew independently and exponentially in form and acknowledgment in the ‘80s. Seldom was it deemed legitimate in the ‘70s but the ‘80s came with it a realization: that big business and big money could be squeezed from the culture. For better or worse, hip-hop began to lodge itself into the mainstream during this decade.  

MTV placements, such as RUN-D.M.C.’s bloated collab with Aerosmith, brought posters into teenagers’ bedrooms and cross promotional ideas to the forefront. Films like as Breakin’ and Beat Street used hip-hop as a dramatic vehicle. And while there was a sense of underlying exploitation, it catapulted hip-hop culture nationally and worldwide. Graffiti was once viewed as vandalism was now on walls and podiums at art galleries, praised as “street art.” Sugar Hill Gang's "Rapper's Delight" seemed light years ago, and there was a palpable sense of maturation and explosion of ideas in the music. 

A colorful cast of new artists pushed boundaries of the time. For one, Marley Marl, of the Juice Crew, was an innovator who preceded Wu-Tang as a super producer who surrounded himself with a motley crew of MCs, each with distinct approaches and personalities. He pioneered methods of drum programming and sampling, all of which began as early as 1983 when he was slowly piecing together the collective. Artists at his helm include Biz Markie, Roxanne Shanté, Kool G Rap, and Big Daddy Kane — all of which were innovators in their own right. 

We’d be remiss not to cite just a handful of the many adventurous artists whose careers began in the '80s:  EPMD, LL Cool J, Ultramagnetic MCs, Ice-T, Jungle Brothers and more. Their work and that of many others ushered in the beginning of hip-hop's golden age, as seen by numerous breakthrough albums in the later part of the decade; 1988 in particular, was a historically fruitful year. 

This late ‘80s era encapsulates the genre's most consequential releases, ones that paved the way for rap to be where it is now. The following  albums took the genre into warp speed, pushing its creative limitations to where it is today.

RUN-D.M.C - Raising Hell (1986)

RUN D.M.C.’s third studio album, produced by Russell Simmons and Rick Rubin, is arguably their greatest — not only in terms of commercial success, but also influence. Their distinct fashion and sound catapulted hip-hop culture (which was still foreign to many at the time) into the commercial realm. 

In addition to juggernaut singles "My Adidas," "It’s Tricky," and "You Be Illin," this album featured "Walk This Way," a wildly ambitious crossover single in collaboration with none other than Aerosmith. It was rap’s first leap into another genre, garnering MTV plays and placing the album all over various music charts. It also was the first rap album to go platinum. Their popularity propelled rap albums that followed later in the decade, and also helped hip-hop gain unprecedented attention in the mainstream.     

Boogie Down Productions - Criminal Minded (1987)

KRS-One’s solo career had many highpoints but his early era with BDP is what cements his legacy. While one of the first albums to have true elements of street edge, its approach vastly differed from that of Schoolly D or NWA. KRS lectured more than rap, he was spiritual and scholarly, weaving more stray observations and warnings of street life rather than glamorizing the violence. 

Scott LA Rock and Ced Gee’s production was also progressive, opening up the sample palette to rock and obscure soul even further. This was not only their first album but also the only one that featured LA Rock, who was murdered about six months after the album’s release. "9mm Goes Bang" and "The Bridge Is Over" are classics that gave the country a peek into the worldview of  New York natives. 

Eric B & Rakim - Paid In Full (1987)

It's hard to think of a greater gamechanger in the art of rap than Rakim, a phenom who rightly went as Kid Wizard on tapes before releasing 1986's "My Melody" with Eric B. At a time when MCs were innocently basic, both structurally and lyrically, Rakim added internal rhymes schemes and multi-syllabic rhymes into his sentences. His voice was a calm monotone. His rhymes were writerly, filled with metaphors and a complexity unseen prior. His many one-liners would be referenced and repeated by generations of rappers including Wu-Tang and Jay-Z

Paid In Full was a debut brimming with bonafide classics, "I Ain't No Joke," "Eric B. Is President," and "I Know You Got Soul." On Paid In Full, Rakim moved the needle miles forward for lyricism, altering every rapper that followed.  

Beastie Boys - Licensed To Ill (1987)

Just behind RUN-D.M.C.’s Raising Hell, this rap debut from the brothers Beastie was the second to go platinum in the genre. It was also the only rap album by a Jewish hip-hop group to receive the coveted "5 Mic" rating from The Source, a magazine that was the hip-hop bible of its time. 

The album was unquestionably hip-hop but was also multi-faceted. The track "No Sleep Til Brooklyn" featured a guitar solo from Slayer’s Kerry King, a call-back to the Beasties original rock roots. Songs like "Brass Monkey," "Paul Revere," "Girls," and "Fight For Your Right" were party anthems that kept his-hop’s positive party ethos afloat during a time when the music was shifting towards more serious directions. 

The Beasties were fun, earnest, and distinct — beloved by both purveyors of the culture and fans of it, proving that hip-hop, if done right, is such an inclusionary artform. 

Public Enemy - It Takes A Nation of Millions To Hold Us Back (1988) 

Public Enemy's second album saw the group vastly mature from their debut, Yo! Bumrush The Show. The Bomb Squad's surgical studio techniques raised the bar for production and what was possible in terms of sample layering. 

Chuck D, whose voice is one of the most powerful in all of recorded music, deepened his lyrical content even further, speaking on race, politics, class, power structures, and overall, more socially focused material. Songs like "Black Steel In The Hour Of Chaos," "Don't Believe The Hype" and "Rebel Without A Pause" were a gut punch, a jolt of seriousness and bombast unheard prior and unmatched in its era. It Takes A Nation... charted for 47 straight weeks on the Billboard 200 and many of its profound themes arguably are still relevant today. 

NWA - Straight Outta Compton (1988)

 Eazy-E and company were having a breakthrough moment when this song furthered their ascent into stardom and public infamy. A cacophonous origin story, it gave listeners a worldview most hadn’t heard and a taste of individual talent that was to come. Ice Cube and Dr. Dre soon became huge solo artists thereafter once the group disbanded. As posterboys of the gangsta rap, they had politicians, police, and the FBI all shook. 

By 2015, when N.W.A.’s biopic film cemented their place in popular culture, they had long made history as one of the most consequential groups ever, both musically and culturally. Straight Outta Compton was their unflinching first step that had suburbia clutching its pearls en masse.   

Slick Rick - The Greatest Adventures of Slick Rick (1988)

The ability to tell a succinct story with engaging detail is what makes an MC truly well rounded. Masters of this, Ghostface, Nas, and Black Thought, all have all cited Slick Rick as highly influential. 

This was Rick's solo debut with production from RUN-D.M.C.'s Jam Master Jay as well as the Bomb Squad (of Public Enemy). Greatest Adventures... is forever colorful, anchored by Rick's charisma and ability to spin visual tales. Strikingly imaginative, he raps in different voices and cadences, able to be hilarious and vulgar, making his songs feel like comic strips. "Children's Story" remains a watershed moment of which all future storytelling raps would be measured by.

MC Lyte - Lyte As A Rock (1988)

The involvement of women in hip-hop culture cannot be overstated, despite  being historically marginalized. Case in point:  MC Lyte’s debut was commercially overlooked but its ripples are still felt today. 

With production from Prince Paul, Audio Two and other innovative giants of the time, Lyte’s lyrics addressed drug use, racism, and womanhood. The album’s lead single, "10% Dis," is not only one of the greatest did tracks ever, but was also subsequently sampled and referenced years after, notably by the likes of A Tribe Called Quest, Common, Mobb Deep, and Biggie. Here, at prodigious 18 years old, Lyte solidified herself as not just a formidable female artist, but one the all-time greatest MCs.

Too Short - Life Is Too Short (1989)

In 1989, the West Coast certainly didn’t see the same attention or action as the East Coast, but one Todd Shaw a.k.a. Short Dogg a.k.a. Too Short had been around since 1983, selling homemade cassettes from the trunk of his car in Oakland. Life Is was his fifth album, independently released in 1988 but officially re-released on a major label, Jive, with major distribution a year later.

Short's  presentation was uniquely his own — part street stories, part party music, part pimp fiction. The production eschewed samples for more keyboard and drum machines. It utilized replayed funk riffs and Short’s lyrics were almost cartoonishly misogynistic and obscene. This album in particular exposed him to a national audience, placing  Oakland— and the West Coast — on the map as a new region for rap music. 

 De La Soul - 3 Feet High & Rising (1989)

Prince Paul opened up a new galaxy of innovations on De La Soul's debut. His sampling of kids' records, doo-wop, and left-field sounds coupled with unconventional son structure made 3 Feet High & Rising kaleidoscopic and sunny. 

Paul’s use and insertion of skits became his trademark, adding a movie-like feel to this children’s book of an album. Singles like "Plug Tunin'," "Potholes In My Lawn," and "Me Myself and I" lampooned the gangsta image, making De La's flowery reputation as hip-hop’s hippies even more pronounced. 

Their attempt to shed this persona is why their follow-up was called De La Soul Is Dead. The foundational creativity that informs their brilliant career not only forever altered hip-hop, but it started here. 

Essential Hip-Hop Releases From The 1970s: Kurtis Blow, Grandmaster Flash, Sugarhill Gang & More