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Latin GRAMMYs 2023: Record Of The Year Nominees — Read Them Here

Here are the nominees for Record Of The Year at the 2023 Latin GRAMMYs, which will air Thursday, Nov. 16 from Sevilla, Spain.

GRAMMYs/Sep 19, 2023 - 01:39 pm

The Latin Recording Academy has just announced the nominees for the 2023 Latin GRAMMYs, which air Thursday, Nov. 16, from Sevilla's Conference and Exhibition Centre (FIBES), marking the first-ever international telecast in the history of the organization and awards. This year, 11 performing artists and producers have a chance at one of the night's top awards: Record Of The Year. Christina Aguilera, Pablo Alborán, Paula Arenas with Jesús Navarro, Bizarrap with Shakira, Fonseca with Juan Luis Guerra, Karol G, Natalia Lafourcade, Lasso, Maluma with Marc Anthony, Rosalía, and Alejandro Sanz with Danny Ocean have been nominated in the category this year. 

Below, get to know all of the 2023 Latin GRAMMYs Record of the Year nominees. Then, be sure to tune into the 24th Latin GRAMMY Awards on Univision at 8 p.m. ET/PT (7 p.m. CT) to see who wins!

Read More: 2023 Latin GRAMMYs: See The Complete Nominations List

"No Es Que Te Extrañe" – Christina Aguilera

Christina Aguilera rounded out her self-titled Latin album last fall with "No Es Que Te Extrañe," one of her most personal songs. The pop icon highlighted her Latina heritage by embracing the music stylings of pasillo, a popular genre in Ecuador. 

Aguilera's powerhouse voice soars as she sings about finding healing and closure from a traumatic childhood experience. The song builds from a vulnerable ballad to a moment of flamenco-infused catharsis. 

"Carretera y Manta" – Pablo Alborán

Musical worlds collide in Pablo Alborán's "Carretera y Manta," in which the Spanish singer/songwriter blends '80s-inspired pop with elements of contemporary Latin urbano beats. 

The standout single from his La Cuarta Hoja album, Alborán sings about not worrying about the destination, but instead enjoying the journey to get there. Alborán is known for big ballads and with this carpe diem anthem, he shows off a more upbeat and danceable side to his artistry. 

"Déjame Llorarte" – Paula Arenas Feat. Jesús Navarro

Colombian singer/songwriter Paula Arenas explores the emotional depth of Latin pop music in "Déjame Llorarte," teaming up with Jesús Navarro, the powerhouse voice behind Mexican group Reik. 

The heartfelt ballad is centered by Arenas and Navarro's sweet shared harmonies, which detail moving on from a breakup. Backed by piano and strings, the soulful collaboration was included on Arenas' A Ciegas album.

"Shakira: Bzrp Music Sessions, Vol. 53" – Bizarrap Feat. Shakira

Shakira turned a difficult time in her personal life into a global moment of empowerment. The Colombian pop icon teamed up with Argentinian producer Bizarrap for "Shakira: Bzrp Music Sessions, Vol. 53." 

Bizarrap seamlessly blends elements of EDM and Latin urbano music, as Shakira unleashes her inner "She Wolf" once again. In her Bzrp session, Shakira gave women wronged by an ex a kiss-off anthem that is packed with plenty of punchlines. "Women no longer cry, women get paid," she sings in Spanish. 

"Si Tú Me Quieres" – Fonseca & Juan Luis Guerra

Two giants in Latin music joined forces on the romantic "Si Tú Me Quieres." Colombia's Fonseca teamed up with Juan Luis Guerra, who hails from the Dominican Republic. The traditional vallenato sound of Fonseca's country is beautifully blended with the tropical music that Guerra is known for. 

The dreamy duo serenade listeners around the world, trading verses about the power of love behind a kiss. 

"Mientras Me Curo Del Cora" – Karol G

In addition to scoring further reggaetón hits from Mañana Será Bonito, Karol G also showed versatility to her artistry on her latest album. 

The Colombian superstar sampled the feel-good classic "Don’t Worry, Be Happy" by Bobby McFerrin in "Mientras Me Curo Del Cora." With a bit of reggaetón in the mix, she turns a dark moment in her life into Latin pop positivity and allows listeners get to know Carolina Giraldo Navarro the woman behind Karol G. 

"De Todas Las Flores" – Natalia Lafourcade

After paying homage to the music of Mexico and Latin America in her past few releases, Natalia Lafourcade returned last year with De Todas Las Flores, an album of all original music. 

On the hypnotic title track, Lafourcade shows why she is one of Mexico's most exciting and innovative alternative acts. Lafourcade masterfully melds the sound of her guitar, folkloric Latin music, and jazz in the song where she mourns the memories of a past romance. 

"Ojos Marrones" – Lasso

Last year, Lasso scored one of the biggest global hits that was outside the Latin urbano genre. The Venezuelan singer/songwriter channeled the spirit of '70s soft rock in "Ojos Marrones, citing Fleetwood Mac as one of his inspirations for the alluring love song.

With his raspy voice, Lasso sings about getting lost in his partner's brown eyes. Lasso continued to put a refreshing spin on the music of pop past throughout his album Eva

"La Fórmula" – Maluma & Marc Anthony

To tap into the sound of salsa music, Maluma teamed up with one of the genre's giants. In "La Fórmula," the Colombian superstar joined forces with Nuyorican icon Marc Anthony for a charming duet. 

The colorful and sweeping song was included on Maluma's Don Juan album. Backed by a full band and tropical beats, Maluma and Anthony sing about wanting to reignite the romance with an old flame. 

"Despechá" – Rosalía

Rosalía continued to push Latin music to new places in the deluxe version Motomami, last year's Latin GRAMMY Album Of The Year winner. 

This year, the Spanish pop star blended elements of merengue, pop, and house music in "Despechá." Instead of being bogged down by a breakup, Rosalía gets the mambo dance line started while singing about cutting loose with her close friends. The genre-bending track was Rosalía's fierce remedy for channeling spiteful feelings into a cathartic club experience. 

"Correcaminos" – Alejandro Sanz Featuring Danny Ocean

Spanish pop icon Alejandro Sanz teamed up with rising Venezuelan star Danny Ocean for "Correcaminos." The sultry collaboration combines the alternative reggaetón sound of Ocean with flamenco influences from Sanz's home country.

Sanz and Ocean sing from the heart about winning over the women of their dreams. Whether that happens in this lifetime or the next, both singers are determined to make that happen in this magical duet.

Latin GRAMMYs 2023: Song Of The Year Nominees — Read Them Here

DJ Deorro performs  during the Mextour Live Concert at Los Angeles Memorial Coliseum in Los Angeles in 2023
DJ Deorro performs on stage during the Mextour Live Concert at Los Angeles Memorial Coliseum on December 14, 2023 in Los Angeles, California. (Photo by Omar Vega/Getty Images)

Photo: Omar Vega/Getty Images

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8 Essential Latin Electronic Releases: Songs And Albums From Bizarrap, Arca & More

Electronic sounds can be heard throughout Latin music and will be recognized in a new Field and Category at the 2024 Latin GRAMMYs. In honor of the new Best Latin Electronic Music Performance award, read on for eight Latin electronic music essentials.

GRAMMYs/May 2, 2024 - 01:22 pm

Electronic music is embedded within the diverse world of Latin music and, for the first time, will be recognized in a new Field and Category at the 2024 Latin GRAMMYs. Within that field, the award for Best Latin Electronic Music Performance was created to shine a light on DJs, producers, and artists blending proudly blending electronic music with the sounds of their cultures.

Electronic music embodies various subgenres like house music, techno, trance, electronica, and many others rooted that have been popularized by DJs and producers. Latin artists have long enriched those subgenres: Mexico's Belanova globalized the electro-pop wave, while Bomba Estéreo blended cumbia with electronica in Colombia. 

The explosion of EDM in the 2010s also allowed the careers of Latinx DJs to flourish. Mexican American DJ Deorro has showcased both cultures during sets at music festivals like EDC, Coachella, Tomorrowland, and more. Arca's music pushes the boundaries of electronic music through a Venezuelan and Latin American lens. More recently, Colombian producer Víctor Cárdenas bridged the gap between EDM and reggaeton with the global hit "Pepas" by Farruko. Since then, electronic music has seeped through the work of Latin hit-makers like Tainy, Caleb Calloway, Bizarrap and Diego Raposo. "Pepas" and many of Bizarrap's music sessions crossed over onto Billboard's Hot Dance/Electronic Songs.

"That’s something that’s very big for us," Deorro tells GRAMMY.com about the new category. "How beautiful that this is happening, because it shows that what we’re doing is working, we’re breaking down doors, and we’re creating more opportunities for artists like us in the future." 

In honor of the Latin Recording Academy's new Field and Category, here are eight must-hear Latin electronic music essentials.

Belanova - Cocktail (2003)

Belanova revolutionized the Latin music space with their 2003 debut album Cocktail, an atmospheric LP that seamlessly blends Latin pop with electronic music. In the dreamy deep house of "Tu Ojos," singer Denisse Guerrero sang about getting lost in her lover's eyes. The trippy techno of "Barco De Papel" was reminiscent of the music from Madonna's Ray of Light album. Electronic music on the ambient level wasn’t common in Latin music until Belenova changed the game in Mexico, which later reverberated into the rest of Latin America and the U.S. 

The trio — which includes guitarist Ricardo Arreol and keyboardist Edgar Huerta — later delved into electro-pop on 2007's Fantasía Pop, which won a Latin GRAMMY for Best Pop Album by a Group or Duo the following year. 

Arca - Kick I-II (2020)

Venezuelan producer/artist Arca is a pioneer in the Latin electronic music space. Arca first began producing her experimental electronica in Spanish with her 2017 self-titled album.

Arca then masterfully mixed the diverse sounds of Latin America and beyond with EDM throughout her Kick album series. 

For Kick I, she combined Venezuelan gaita music and reggaeton with a cyberpunk edge in "KLK" featuring Spanish pop star Rosalía. Arca then blended electronica with neo-perreo on Kick II's "Prada" and "Rakata." Both albums garnered Arca GRAMMY and Latin GRAMMY nominations. 

As a trans and non-binary artist, she is also breaking boundaries for the LGBTQ+ community in the genre. Arca is just not creating more space for queer artists in Latin music, but also in EDM at large by embracing the totality of herself in song.  

Bomba Estéreo - Deja (2021)

Bomba Estéreo, which is comprised of core members Simón Mejía and Liliana "Li" Saumet, has masterfully melded the music of Colombia’s Caribbean coast with electronic music. Since breaking out in 2008 with their sophomore album, the group has often reimagined the African and Indigenous rhythms of their country like cumbia through dance music. Bomba Estéreo’s folkloric approach to EDM has led to collaborations with Bad Bunny, Tainy, and Sofi Tukker.    

In 2021, Bomba Estéreo released its most ambitious album Deja, which garnered a GRAMMY and Latin GRAMMY nominations. The title track put a funky spin on the band's signature electro-tropical sound. House music collided with the Afro-Colombian rhythms of champeta in "Conexión Total" featuring Nigerian singer Yemi Alade. Their album that was based on the four classical elements was a breath of fresh air in the Latin music scene. 

Bizarrap - "BZRP Music Sessions #52" (2022)

Argentine producer Bizarrap launched the BZRP Music Sessions on YouTube in 2018, first remaining behind the console for freestyle rapping sessions with local acts. The sessions quickly went viral, and have featured increasingly larger names in music.

Over the past five years, Bizarrap worked elements of electronic music into his hip-hop productions. In 2022, he fully delved into EDM with his global hit "BZRP Music Sessions #52" featuring Spanish singer Quevedo. The traptronica banger peaked at No. 4 on Billboard's Hot Dance/Electronic Songs and earned Bizarrap his first Latin GRAMMY Award. 

Since then, his music sessions have become a global event. Bizarrap later infused electro-pop with a trap breakdown in "BZRP Music Sessions #53" with Shakira, which garnered him two more Latin GRAMMY awards. 

Javiera Mena - Nocturna (2022)

Javiera Mena first debuted as an indie act in 2006 with Esquemas Juveniles. With that freedom as a producer and artist, the Chilean star pushed Latin music into the electronic space with her 2010 album Mena

She fully immersed herself into Latin electronica on her latest album, 2022's Nocturna — an album filled with nighttime club bangers that invite everyone to dance with her. Mena also proudly sings about being part of the LGBTQ+ community in the alluring "La Isla de Lesbos" and the fierce house music of "Diva" featuring Chico Blanco. Considering the influence of queer artists in the formation of electronic genres like house, it’s refreshing to see an artist like Mena remind people of those roots and bring that into Latin music.  

Deorro - Orro (2022)

Mexican American producer Deorro has established himself as one of the world's top DJs, and is known for mixing both of his cultures into his music festival sets. Even before the música mexicana explosion last year, he was one of the first mainstream EDM acts to bring the genre to music festivals around the world through his songs and remixes.   

With his debut album, 2022's Orro, Deorro fully bridged música mexicana with house music. He collaborated with Latin acts like Mexico's Los Tucanes De Tijuana and Maffio in "Yo Las Pongo," which blended the band's norteño sound with EDM. Deorro also explored cumbia with deep house in the sweeping "Dime" featuring Los Ángeles Azules and Lauri Garcia. In his recent sets, he is spinning a fiery remix of "Ella Baila Sola" by Eslabon Armado and Peso Pluma

Sinego - Alterego (2023)

Sinego first broke through in 2019 thanks to his house bolero sound like in "Verte Triste," which put a refreshing spin on an age-old Cuban genre. With traditional genres within the Latin diaspora often falling to the wayside as the years go on, he is reintroducing them to new audiences through EDM reimaginings.   

For his debut album, 2023's Alterego, the Colombian producer pushed his electronic music to another level. Sinego traveled to different Latin American countries and Spain to record with local musicians, reimagining genres like cumbia, tango, and mambo through Sinego's EDM lens. With the sultry "Mala," he blended Venezuela's variation of calypso with house music. He also gave Brazilian samba a house music makeover in "Boa Noite" featuring Tonina. 

Diego Raposo - Yo No Era Así Pero De Ahora En Adelante Sí (2023)

Dominican producer Diego Raposo has helped Latin acts like Danny Ocean, Blue Rojo, and Letón Pé embrace elements of electronic music. In 2018, Raposo released his debut album Caribe Express, which demonstrated his knack for mixing the sounds of the Caribbean with EDM. 

Raposo took that inventive mix into overdrive with last year's Yo No Era Así Pero De Ahora En Adelante Sí. The otherworldly "Si Supieras" featuring Okeiflou blended house music with reggaeton, while "Al Contrario" with Akrilla aggressively mixes drum 'n 'bass with dembow. Rapaso also channels Dance Dance Revolution-esque electronica in the spellbinding "Quédate" with Kablito. 

7 Latin DJs To Watch In 2023: Gordo, Arca, The Martinez Brothers & More

Shakira attends the Fendi Couture Fall/Winter 2023/2024 show in Paris, France.
Shakira attends the Fendi Couture Fall/Winter 2023/2024 show in Paris.

Photo: Pietro S. D'Aprano/Getty Images for Fendi

feature

Shakira's Road To 'Las Mujeres Ya No Lloran': How Overcoming A Breakup Opened A New Chapter In Her Artistry

Shakira's first album in seven years is out March 22, and very much of the moment with glossy Latin pop, reggaeton, bachata and corrido. The GRAMMY winner's path to this new chapter was long, filled with professional changes and heartbreak.

GRAMMYs/Mar 22, 2024 - 01:08 pm

When Shakira’s "Bzrp Music Sessions, Vol. 53" was released in January of 2023; its success seemed like a freak incident, explainable as a perfect but isolated storm. 

Their virulently catchy track — which happens to spill scalding tea on her breakup with retired Spanish soccer player Gerard Piqué —  set streaming records and took home a Latin GRAMMY for Song Of The Year. Today, the song's success looks more like the first crashing wave of a massive comeback for Shakira

The three-time GRAMMY winner followed her Bzrp Session with another hit single, "TQG," collaborating with Karol G. That song went to No. 1 on the Billboard Global 200, and the duo cleaned up at the Latin GRAMMYs. 

In hindsight, all of this was a mere preamble to the announcement of Shakira's Las Mujeres Ya No Lloran (Women Don't Cry Anymore), due March 22. The album will be her first in seven years, but the sound is very much of the moment, leaning into a high-gloss urban Latin pop sound that delves in reggaeton, bachata and corrido. 

The album is no comeback. With a star as big as Shakira — one who performed at the Super Bowl in 2020 and had her own exhibit at the GRAMMY Museum — it's hard to make the case that she ever left the public eye. Yet the Colombian superstar has put out only a trickle of singles since 2017, when she released her GRAMMY-winning album El Dorado. Prior to the BZRP session, her last major hits were in 2016 with "La Bicicleta," a collaboration with Carlos Vives, and "Chantaje," featuring Maluma, which went to No. 1 on the Billboard Hot Latin Songs. 

It’s impossible to talk about this period of retreat, or her new album, without talking about the personal upheavals Shakira has gone through in recent years. In June of 2022, Shakira and Gerard Piqué, with whom she has two sons, publicly announced the end of their 11 year relationship. Starting with 2022’s "Monotonía," featuring Ozuna, nearly every song she has released  since then deals directly with the split and the emotional turmoil she has felt because of it. 

The singer and songwriter herself is not shying away from the fact that her music has been a therapeutic outlet. "I feel like in this moment of my life, which is probably one of the most difficult, darkest hours of my life, music has brought light," she told Elle in 2022. 

Case in point: her Bizarrap session. "Someone should have taken my photo the day I worked on the 'Bizarrap Session 53,' a before and after. Because I went into the studio one way and left in a completely different way," Shakira told Mexican television channel Televisa. "He gave me this space, this opportunity to let it out and it really was a huge release, necessary for my own healing, for my own recovery process."


That feeling of catharsis continued in her work on Las Mujeres. "Making this body of work has been an alchemical process. While writing each song I was rebuilding myself. While singing them, my tears transformed into diamonds, and my vulnerability into strength," the artist said in a statement on Instagram.

Shakira is styling the album as a testament to resilience in the face of adversity, tapping into an understanding that her experiences have a broad resonance. While accepting Billboard’s 2023 Woman Of The Year award, Shakira discussed her "year of seismic change."

"I've felt more than ever — and very personally — what it is to be a woman," she said. "It's been a year where I've realized we women are stronger than we think, braver than we believed, more independent than we were taught to be." 

Indeed, with strength and bravery, Shakira proceeded to channel her individual hurt into a message of universal empowerment. Ahead of her album release, she’s even more explicit about the details of her separation and the impact the relationship had on her career. "For a long time I put my career on hold, to be next to Gerard, so he could play football. There was a lot of sacrifice for love," recently told The Sunday Times.

As she told Billboard for her 2023 cover story, settling down in Barcelona with Piqué and their two children, far from music industry centers, made it difficult for her to work. "It was complicated logistically to get a collaborator there. I had to wait for agendas to coincide or for someone to deign to come," she explained. 

Shakira has since relocated to Miami, a location that played a major role in making her new album possible.

One of the hallmarks of a true pop star is the ability to evolve with the culture without losing their identity. Over decades, and with each release, Shakira has broken a barrier or risen above an obstacle to succeed beyond expectations – whether it’s leading the first Spanish-language broadcast on MTV with her 2000 "Unplugged" concert, or learning English to write her own crossover pop debut. Each move has felt authentic.

It is not an easy task, but Shakira accomplishes this alchemy beautifully every few album cycles, starting with her debut as an alt-leaning, brunette singer/songwriter in the mid '90s. At the turn of the millennium, she made the jump to international fame with a cascade of golden curls and Laundry Service, the English-language album that capitalized on the first wave of crossover Latin pop. She closed out the decade in a whirl of high-gloss dance pop with the Pharell produced She Wolf. Along the way, there was one platinum selling album after another and the No. 1 hit "Hips Don’t Lie," among several Top 10 singles, setting the stage for her to blaze through much of the 2010s. 

Shakira is well-aware of how hard she has had to work even after crossover success. 

In 2019, she told Billboard, "This whole new world had opened up to me, and with it came so many great opportunities, but I continued to pursue impossible goals such as making a song like 'Hips Don’t Lie,' for example—that had a Colombian cumbia and a mention of Barranquilla in the middle of it—play on American radio. I remember I said to [then Sony Music Chairman] Donny Ienner, ‘You have to trust me on this one. This is going to happen, this song is going to blow up.’" 

With El Dorado, she caught the second wave of Latin pop crossover, the one tipped off by Luis Fonsi’s now-infamous 2017 earworm "Despacito." El Dorado, is one of Shakira’s more Latin leaning albums in the long history of her bicultural and bilingual music career. The songs are sung largely in Spanish and her choice of features on the album are almost entirely Latin pop and reggaeton artists: Maluma, Nicky Jam, Prince Royce and Carlos Vives. The album's May 2017 release coincided with a rising global interest in reggaeton.

Shakira wasn’t following a trend; she was just in touch with the moment as usual. She released "Chantaje" months before "Despacito," and "Bicicleta," her song with Carlos Vives, which combines elements of reggaeton and vallenato, came out in 2016. 

With the continued mainstream global success of Latin artists, Shakira may no longer see a need to release an English-language album for every album in her mother tongue. Las Mujeres Ya No Lloran breaks with tradition in that it is her second Spanish-language album in a row. It's also loaded with features from the world of Latin music, including Ozuna, Rauw Alejandro, Manuel Turizo, and Karol G. The moment could not be better for an album that explores forward looking pop reggaeton, assisted by some of the brightest young stars in the genre.

If the past is any indicator, this era is going to be another step up for the artist. Beyond the album release, Shakira is teasing another tour. As she told Billboard, "I think this will be the tour of my life. I’m very excited. Just think, I had my foot on the brakes. Now I’m pressing on the accelerator­ — hard."

Every Year Is The Year Of Shakira: 10 Songs That Prove She's Always Been A Superstar

Shakira Run The World Hero
Shakira at the 2023 Latin GRAMMYs.

Photo: Niccolo Guasti/Getty Images

video

Run The World: How Shakira Became One Of The Most Influential Female Artists Of The 21st Century

In celebration of Women's History Month — and Shakira's new album, 'Las Mujeres Ya No Lloran' — take a journey through the Colombian superstar's monumental career, from making global smashes to empowering women worldwide.

GRAMMYs/Mar 20, 2024 - 07:07 pm

Over the course of nearly four decades, Shakira — born Shakira Isabel Mebarak in Barranquilla, Colombia — has become the best-selling Latin female artist of all-time, and in turn one of the most influential female artists of her time.

In honor of Women's History Month, revisit a few of the massive moments in her career that paved the way for the international market of other Latin artists.

She famously invited Latin flow to the Western music industry with her global breakthrough album, 2001's Laundry Service. Five years later, she broke the record for the most-played pop song in a week with "Hips Don't Lie."

Since the beginning, Shakira has used her powerful performances to uplift other women. Her lyrics often emphasize themes of self-reliance, independence, and female strength, most notably in her 2009 hit, "She Wolf."

More than three decades into her career, Shakira is still empowering women with more history-making feats. In 2020, she co-headlined the Super Bowl LIV halftime show alongside Jennifer Lopez, celebrating Latin culture in front of more than 100 million viewers; it's now the most-watched halftime show on YouTube, with more than 308 million views as of press time.

Now, at 47, Shakira continues to use her voice to encourage women to shape their own path, as a mother of two balancing her colossal career. Her forthcoming twelfth studio album — Las Mujeres Ya No Lloran, which translates to "Women No Longer Cry" — is a testament to that.

In celebration of Las Mujeres Ya No Lloran's March 22 arrival and Women's History Month, press play on the video above to learn more about Shakira's achievements. Check back to GRAMMY.com for more new episodes of Run The World.

Listen: GRAMMY.com's Women's History Month 2024 Playlist: Female Empowerment Anthems From Beyoncé, Ariana Grande, Jennie & More

Ovy on the Drums poses at the 2023 Latin GRAMMYs
Ovy on the Drums poses at the 2023 Latin GRAMMYs

Photo: Patricia J. Garcinuno/WireImage/GettyImages

interview

Producer Ovy On The Drums Talks New EP With Myke Towers & The Indescribable Chemistry Of Working With Karol G

"I just wanted to make some good music with a well chosen set of guest artists, and let the beats speak for themselves," Ovy on the Drums says of his new EP with Myke Towers.

GRAMMYs/Mar 15, 2024 - 05:23 pm

When Mañana Será Bonito, the fourth studio album by Karol G, came out in February 2023, its release had been preceded by two momentous hit singles that changed the face of Latin music. 

Panoramic in scope, slick and airy, but also imbued with an intense and lyrical emotional depth, the songs "Provenza" and "Cairo" combined pop, reggaetón and an alternative edge with panache, and confirmed the Colombian singer/songwriter as one of the biggest pop stars in the planet. Mañana Será Bonito would go on to win Latin GRAMMYs for Album Of The Year and Best Urban Music Album, as well as her first-ever GRAMMY for Best Música Urbana Album in 2024.

Karol G wasn’t alone in these accomplishments. Most of the songs on the album were helmed by her longtime producer, Ovy on the Drums. Like Karol herself, 33 year-old Daniel Echavarría Oviedo hails from Medellín. The pair started working together at the very beginning of their careers, and Ovy was behind the haute couture sonics of "Tusa," the 2019 collaboration with Nicki Minaj that first established Karol as a major contender in Latin pop.

"There is a chemistry when we work together that I cannot quite describe with words,"  Ovy says over Zoom from his home in Florida. It’s a weekday morning, and he sits by his keyboard producing station; from time to time, he will play imaginary chords as he searches for the right words for an answer. His attitude remains humble throughout the conversation — even after significant success and a triumphant world tour, where he accompanied Karol on most concert dates.

"I still remember the specific moment when I asked her if she would let me do production work with her," he tells GRAMMY.com. "We keep talking whenever we’re in the studio. She is very clear in her direction; ‘I want this song to sound like that,’ or, ‘Give it another spin and see if we can make it better.’"

Ovy has since been inspired to branch out into different challenges. The latest one is Cassette 01,  a six-song EP with Puerto Rican A-list rapper Myke Towers. The EP is the first in a series of cassette-themed mixtapes that will include a different collaborator on each new installment. "The concept of releasing cassette-themed EPs in the year 2024 is really exciting to me," Ovy says. "It’s linked to the history of pop music, and the way we consume songs."

Known for high-voltage, sexed-up urbano anthems like "La Playa" (2020) and "LALA" (2023), Towers adds his imprint to the songs, but Ovy’s futuristic aesthetic is all over the EP. "It’s true that the loop in the beginning has my personal touch," Ovy says with a laugh when I point out that the intro to "AMOR NARCÓTICO" is trademark Ovy. "Sometimes people tell me that a song has that unique touch of mine, and it really seems unbelievable to me when I hear it."

On "BELLAQUERÍA," he mixes synth patches with real riffs performed by his longtime guitar player; the contrast between organic and digitized is prevalent in his stylistic panoply. And his trademark battle call — the almost dub-like cry of "O-O-O-vy on the Drumsss" is the seal of distinction that pops up in every single production.

Ovy On The Drums

Ovy on the Drums and Myke Towers┃SEBA

Musically speaking, Colombia sits on a highly strategic place: next door to the fertile Caribbean islands where reggae, salsa, merengue and calypso originated — but also close enough to the airwaves of mainstream American pop. Growing up, Ovy listened to a bit of everything, and gravitated naturally to lush records with majestic grooves.

"I loved Bob Marley as a kid," he says. "At home, of course, they would play a lot of salsa at parties, and hits of the time like 'Mayonesa' [a tropi-pop smash by Uruguayan band Chocolate.] I was also crazy about Modern Talking’s ‘Brother Louie’ and the Pet Shop Boys’ ‘Go West.’ Those are the songs that defined my childhood."

In the meantime, he continues employing FL Studio — the same producing software that he used at the very beginning of his journey.

"I’ll never stop using it," he promises. "I just can’t see myself on another platform. I used to dream about meeting the software creators, and now they follow me on Instagram and gave me every available plug-in. I’ve been producing music for the past 11 years, and I think I only know a good half of everything there is to learn on FL."

Collaborating with other high-profile artists and finishing up a promised solo album are high on Ovy's priority list.

"At the beginning, I was trying to turn my solo project into a conceptual work — but that’s easier said than done," he admits. "In the end, I realized that I just wanted to make some good music with a well chosen set of guest artists, and let the beats speak for themselves. I’d say my solo album is about 50 percent done at this point."

Karol G recently released "CONTIGO," a Euro-leaning, pop-EDM single with Tiësto. It remains to be seen if the diva will rely as tightly on her usual partner in crime as she begins work on her upcoming fifth album.

"When she had some free time off touring, I happened to be busy with the CASSETTE project," Ovy says. "Since then, we connected again and have been recording a bunch of songs. But I can’t really tell what will happen on the next album. And I think it’s good that Karol is collaborating with other producers and composers, searching for different avenues and sounds. We’re definitely on the same page in allowing things to happen the way they are supposed to."

He pauses for a moment, then adds with an extra wave of enthusiasm:

"I will always be there for her. Our common objective hasn’t really changed. We must always work hard, and come up with cool new songs." 

Mañana Y Siempre: How Karol G Has Made The World Mas Bonito