For UMI, there's comfort in spontaneity. When you take a look at her typical creative process, it's not an exact science — and that's precisely the point. In between those moments where the neo-soul/R&B singer/songwriter felt inscrutable or moments where she wished there'd been an easy Google answer for how to be happy, she found herself in nature. No plan, no schedule, no pressure — just reveling in the resilience of the wind. 

This confidence is intrinsic, almost woven into her DNA. Born Tierra Umi Wilson to a Black father and Japanese mother, UMI's stage name translates to ocean in Japanese; she's much like her moniker, imperceptibly strong as a wave, beguiling and powerful like the sea. Even as her artistry has metamorphosed — from independently releasing her viral song "Remember Me" in 2018, to partnering with Keep Cool/RCA Records for her projects from 2020-2022, back to being an independent artist —  the nucleus of her music has always been sitting with her emotions in nature. 

UMI's first independently released EP, talking to the wind (due Jan. 19), is a sprawling, sparkling and cinematic experience that translates life's delicately vulnerable moments into angelic, earthly croons. Lead single "happy im" is UMI at her most gloriously honest, detailing changes in her team, pondering attachment styles, and finally embracing both fear and joy. "I was afraid so I ran from you," she sings with curious clarity over a dreamy beat. "Why don't I not think too hard about love?

The release of talking to the wind is a celebratory look at throwing caution to the wind and trusting herself. Born from mood boards, raw and unedited music videos, and last-minute song overhauls, the EP is UMI at her most carefree. "I didn't really know my path, but just one step at a time it was revealed to me," she tells GRAMMY.com. "The whole project has taught me faith in the process." 

After finishing a meal with her mother in the home she purchased for her family, UMI chatted with GRAMMY.com to discuss finding the peace of mind to create talking to the wind, her organic collaboration with BTS' V, and healing she's doing with fans-turned-friends. 

This interview has been edited for clarity.

This is your first project released independently — congratulations! How did you come to the decision to release talking to the wind independently?

When I first started making music up until my EP Introspection, I was dropping all those independently. It's something that I feel like is a foundation to me. And when I was at the label, I think that I just kind of got the label experience of being asked to be someone that I'm not. 

That just was so counter to who I am as an artist, and also feeling like I was labeled difficult for having a strong opinion and knowing who I am. I think that coming face-to-face with that, I just realized in order for me to have the most authentic expression of my music, it was important for me to go back to being independent again. So that I could reestablish, for myself, who I am, come back to my joy, and then from there, kind of decide what my next steps are. 

I learned all the lessons I needed to, but the world is in completely different places. It's way more about authenticity as you feel, than it is about fitting some kind of mold that already existed. 

The music video for "happy im" is a really celebratory look at a queer relationship. What kind of creative decisions went into that? 

I'm an intentions-first kind of gal. So I sit and brainstorm a lot before I even start to create, especially visually. I have this binder in my closet — I scrapbooked a whole binder of what each song felt like to me. What type of visuals do I want? What do I want people to feel? What do I want people to leave feeling with? And once you figure that out, everything comes together. 

With "happy i'm," I want people to take a look into my relationship, and I want people to see what healthy love looks like. And then I was like, What's an intimate way to film? [Kodak] Super 8 [cameras] and film are really intimate, and I'm not going to color it either. I'm not trying to make it something it's not, so let me just show people the raw footage. 

I have a whole PowerPoint of what each song means to me, when I want to come out, how I want to communicate it on social media. Then I scrapbook it and I get a bunch of references. So it's a very all-in process for me. 

My hope is when people listen, if they have a question or something on their heart, by the time they finish listening to the project, some inspiration of clarity comes through them. Which is a meditative experience to me. 

In the past, you've talked about your ancestors really speaking to you when you write songs. "happy i'm" features Japanese lyrics —  how did you decide which lines to write in Japanese? Were there specific emotions you could only express in Japanese? 

That's such a beautiful question. It's interesting, because when I first wrote the song, it was all in English. And that was it for a couple months. And I was like, I don't feel like it's expressing everything that I need to. My whole heart isn't in the song right now. So then, I decided maybe I need another language to explain myself all the way. 

And the thing I love about Japanese is it takes a lot longer, in a way, to say something in the space of one sentence in English. You could say five different things, but because of how Japanese is one syllable, one letter versus it being one word — you can really take your time expressing something. 

That whole verse is really about the feeling of expressing gratitude and also the vulnerability of getting things off your chest — and how once you get things off your chest, it makes space for more love. I feel because I was using Japanese, I was able to say it so patiently and poetically, in a way I couldn't in English. I definitely feel my ancestors, and my family, and my culture moving through me when I mix languages. 

There's a line in "show me out" I thought was very poignant: "of all the places I go to I choose you." Are you ever afraid to put that much vulnerability on a track?

Sometimes, I could be writing a song about an experience I had with somebody that I'm making the song with, or I can be talking about an experience that I've never told them — but I'm going to put it on the song. I think that's more nerve-wracking to me than writing a song to people I might have not met yet.

I think it's because vulnerability is really connecting. A big part of my intention for making music is for people to remember the invisible thread that connects us all and how we all just live the same lives — just different colors or different hues of the same color. We go through the same things at the same time, in our own ways. So, I think the more vulnerable I can be, the more I can reveal that to people. But it is scary sometimes, especially to the people that I'm closest with.

How did the collaboration with BTS's V for "wherever u r" come about? 

V has been a fan of mine, I've been a fan of V for a long time. He had been sharing my music online with his friends for a while and he would post me on his story and tag me. A couple months ago, he did it and, on a whim, I sent him a message — and closed my eyes and threw my phone across the room. [Laughs.]

He was like, "Yeah, I'm down!" At this point, I did not know he was going to the Army. But after we finished this song and after everything had happened, I've just come to realize why he picked the song. 

The song is all about love, long distance love, and love of all kinds. The idea that you can have love for someone and share love with someone, no matter where they are. No matter what time it is, you could send love to the past, to the future, to someone and they don't even know you sent it. Love can be felt, love is so infinite like that. 

When I first wrote the song, I wrote about my grandma — who lives in Japan. I don't get to see her often and, sometimes, I forget to call her. I just wish I could be wherever she is. But, I know that when I close my eyes and go I love you, Grandma, she can feel it wherever she is. Now that [V's] in the Army, I feel like a lot of his fans are going to be doing that, too.

Has there been any moment, or person, or career move in the last year or so that helped you heal? 

A big moment for me was when I opened for Jhené Aiko at the Oakland Arena [on Dec. 2, 2023]. I had some intense impostor syndrome happen before the show and usually, I'm very calm and confident. But, I used to have really bad stage fright, so I feel like it came back up again. I've also been taking voice lessons again, so I'm relearning my voice. I was throwing a fit, I was so nervous and I was so confused, but also just letting it all come up. 

One thing one of my mentors taught me is fear is false evidence appearing real. I just had to keep checking myself and being like, none of my fears are real. I'm allowed to feel them, but I don't have to get into them. 

In the end, I was writing out all the things that scared me and how they weren't true. I really took the time to really dissolve all my fear. And that was very healing for me, because now, when a fearful thought comes up, I have an example of an experience to be like: that's just false evidence appearing real. It's not real.

Have you had a recent fan interaction where you were like, "Wow, I am actually influencing people with my music"?

Yeah, I have this one fan [who is also a] friend. They've come to so many of my shows and they've been going through their transition right now. I've seen them changing their pronouns. I see them finding a new name for themselves. I see their whole confidence and self shift and expand. When my album [Forest in the City] came out is when they decided they were going to start transitioning — and my album was a big part of them accepting and coming out to their parents. 

Their mom came to the [Jhené Aiko] show and me and their mom — we just had this moment of such pure joy, seeing her child coming to self-acceptance. Then, they came to the next show and the way they dress is changing and their confidence is going up and then their voice is changing. Every time I see them, they're embodying more and more of themselves. 

These people really love, care, and support me, but also, I'm actively witnessing them heal in front of me. The fact that I can encourage someone to choose that over unhappiness is so powerful.

You've done some manifestation sessions with your fans on Instagram. What are you manifesting for 2024?

2024 feels so big. I feel like I went through my "Avatar [the Last Airbender]" initiation training phase, for years, on how to be an artist. I really feel like I mastered the elements of artistry for myself. 

I'm manifesting a Billboard hit. I'm manifesting a GRAMMY nomination. I'm manifesting a world tour. I'm manifesting all of my music reaching a broader audience that far exceeds my expectations. 

What I have to share in my life experience is very unique and important for people to hear. And it doesn't come from ego, it comes from a space of love and a space of inspiration. I just get excited for more people to have access to understanding mental health or understanding manifestation — or just hearing the music. 

I always say my success is my mental health and my peace of mind. My career has helped me do that, and that makes me proud. 

When I look at my career, it hasn't made me more stressed, or hasn't made me feel disconnected from my family, or hasn't made me lose myself at all. It's made me become more clear and grounded — in all those areas. It makes me know that I'm going to have a really long, fulfilling, and fun career.

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Neo-soul singer UMI describes herself as a "multi-dimensional artist" whose ideas often come to her in the spur of the moment — and she "needs to get it out immediately."

Thanks to her favorite musical gear, the Apollo Twin X interface, she can bring her ideas to life on the go.

"Instead of going directly into your computer [to record], you can use something like this," UMI explains in this episode of It Goes to 11. "It helps to enhance the sound of what you're recording and makes the recording process easier."

Before she invested in her Apollo interface, she says she used to buy cheap ones for $50 or $100: "I thought I was getting the best experience, but then, I went to a studio. They had one of these. Ever since then, I've been like, 'This is my baby!'"

As a self-proclaimed "studio gear nerd," UMI exclaims that the Apollo Twin X isn't just a fancy part of her collection — it's changed her process altogether. "I don't have to book studio time anymore," she says. "I can do it all in my house!"

Press play on the video above to learn more about UMI's cherished Apollo Twin X interface, and check back to GRAMMY.com for more new episodes of It Goes to 11.

UMI Is Ready To Manifest Her Way To Stardom With 'Talking To The Wind': "I Learned All The Lessons I Needed To"

Sacramento's Sol Blume Festival has announced it will return for its second year to Cesar Chavez Plaza in Sacramento, Calif. on April 27. This year the festival is headlined by 61st GRAMMY Awards nominee Miguel, joined by Jessie Reyez and a great array of emerging talent.

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Emerging artists at Sol Blume include Snoh Aalegra, Dave B, Jess Connelly, J.I.D, Kiana Ledé, Tobi Lou, Masego, Queen Naija, Parisalexa, Raveena, Ivy Sole, Umi, Summer Walker, and Tierra Whack whose "Mumbo Jumbo" is nominated for Best Music Video at the 61st GRAMMY Awards. Billboard has more detail about artists' backgrounds.

Festival organizers told the Sacramento Bee attendance last year was about 6,000 and said, "Creating and producing this event is an amazing milestone for Sacramento's thriving music community, and we just couldn't be more excited about what the future holds."

Tickets, VIP packages and more information are available at the Sol Blume website. See why Sacramento music fans hope this is the beginning of a long tradition.

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At the 2003 GRAMMYs, a 25-year-old John Mayer stood on stage at Madison Square Garden, his first golden gramophone in hand. "I just want to say this is very, very fast, and I promise to catch up," he said with a touch of incredulity.

In the two decades that have followed his first GRAMMY triumph, it's safe to say that Mayer, now 46, has caught up. Not only has the freewheeling guitarist and singer/songwriter won six more GRAMMYs — he has also demonstrated his versatility across eight studio albums and countless cross-genre collaborations, including his acclaimed role in The Grateful Dead offshoot, Dead & Company. But the true testaments to his artistic range lie simply within the music. 

Over the years, Mayer's dynamism has led him to work deftly and convincingly within a wide variety of genres, from jazz to pop to Americana. The result: an elastic and well-rounded repertoire that elevates 2003's "Bigger Than My Body" from hit single to self-fulfilling prophecy. 

From March 2023 to March 2024, Mayer took his protean catalog on the road for his Solo Tour, which saw him play sold-out arenas around the world, mostly acoustic, completely alone. The international effort harkened back to Mayer's early career days, when standing alone on stage, guitar in hand, was the rule rather than the exception. Just after his second Solo leg last November, Mayer added radio programming and curation to his resume via the launch of his Sirius XM channel, Life with John Mayer. Fittingly, XM bills the channel (No. 14) as one notably "defined not by genre, but by the time of day, as well as the day of the week."

Mayer's next venture sees him linking back up with Dead & Company, for a 24-show residency at the Sphere in Las Vegas from May 16 to July 13. In honor of his latest move, GRAMMY.com explores the scope of Mayer's musical genius by revisiting 10 essential songs that demonstrate the breadth of his range, from the very beginning of his discography.

"Your Body Is A Wonderland," Room For Squares (2001)

The second single from Mayer's debut album, "Your Body Is A Wonderland" became an almost instant radio favorite like its predecessor, "No Such Thing," earning Mayer his second consecutive No. 1 on Billboard's Adult Alternative Airplay chart. The song's hooky pop structure provided an affable introduction to Mayer's lyrical skill by way of smart, suggestive simile and metaphor ("One mile to every inch of/ Your skin like porcelain/ One pair of candy lips and/ Your bubblegum tongue") ahead of Room For Squares' release later that June. The breathy hit netted Mayer his first career GRAMMY Award, for Best Male Pop Vocal Performance, at the 45th Annual GRAMMY Awards in 2003.

In recent years, Mayer — who penned the song when he was 21 — has chronicled his tenuous relationship with "Your Body is a Wonderland" in his infamous mid-concert banter, playfully critiquing the song's lack of "nuance." Following a perspective shift, Mayer has come to embrace his self-proclaimed "time capsule"; it was a staple of his set lists for his Solo Tour.

"Who Did You Think I Was," TRY! - Live in Concert (2005)

The product of pure synergy and serendipity, the John Mayer Trio assembled after what was intended to be a one-time stint on the NBC telethon, "Tsunami Aid: A Concert of Hope," in 2005. The benefit appearance lit the creative fuse between Mayer, bassist Pino Palladino and drummer Steve Jordan — who, over the years, have also played alongside the singer on his headline tours.

The John Mayer Trio propelled its eponymous artist from pop territory to a bluesy brand of rock 'n' roll that then demonstrated his talent as a live guitarist to its greatest degree yet. The Trio's first and only release, TRY! - Live in Concert, was recorded at their September 22, 2005 concert at the House of Blues in Chicago. 

Mayer acknowledges his abrupt sonic gear shift on TRY! opener, "Who Did You Think I Was." "Got a brand new blues that I can't explain," he quips, then later asks, "Am I the one who plays the quiet songs/ Or is he the one who turns the ladies on?"

"Gravity," Continuum (2006)

Though "Waiting On the World to Change" was the biggest commercial hit from 2006's Continuum, "Gravity" remains the pièce de résistance of Mayer's magnum opus. Its status as such is routinely reaffirmed by the crowds at Mayer's concerts, whose calls for a live performance of his quintessential soul ballad can compete even with Mayer's mid-show remarks.

The blues-tinged slow burn marries Mayer's inimitable vocal tone with his guitar muscle on a record that strides far beyond the pop and soft rock of his preceding studio albums. Though Continuum builds on the blues direction Mayer ignited with TRY!, it does so with greater depth and technique, translating to a concept album, sonically, that evinces both his breakaway from the genres that launched his career and his skill as a blues guitarist — and "Gravity" is a prime example. 

"I'm very proud of the song," Mayer mused on his Sirius XM station. "It's one of those ones that's gonna go with me through the rest of my life, and I'm happy it's in the sidecar going along with me." 

"Daughters," Where the Light Is: John Mayer Live in Los Angeles (2008)

"Daughters" wasn't Mayer's first choice of a single for his sophomore LP, 2003's Heavier Things, but at Columbia Records' behest — "We really want it to go, we think it can be a hit," Mayer recalled of their thoughts — the soft-rock-meets-acoustic effort joined the album rollout. Columbia's suspicions were correct; "Daughters" topped Billboard's Adult Pop Airplay in 2004 — his only No. 1 entry on the chart to date.

But "Daughters" didn't just enjoy heavy radio rotation — it also secured Mayer his first and only GRAMMY win in a General Field Category. The Heavier Things descendant took the title of Song Of The Year at the 47th Annual GRAMMY Awards in 2005, helping Mayer evade music's dreaded "sophomore slump."

While the studio version may be the GRAMMY-winning chart-topper, Mayer's live rendition of "Daughters" during his December 8, 2007 performance at Los Angeles' Nokia Theater for Where the Light Is: John Mayer Live in Los Angeles compellingly demonstrated the power of the song — and his acoustic chops.

"Edge of Desire," Battle Studies (2009)

Come 2009, what critics almost unanimously proclaimed to be Mayer's biggest musical success had become his Achilles heel; everyone wanted another Continuum. But as they were to learn, Mayer never repeats himself. Thus came Battle Studies.

Born from a dismantling and transformative breakup, his fourth studio album arguably only becomes fully accessible to listeners after this rite of passage. Mired in introspection and pop rock, Battle Studies broadly engages with elements of pop with a sophistication that distinguishes it from Mayer's earlier traverses in pop and pop-inflected terrain. 

His artistry hits a new apex on "Edge of Desire," a visceral and tightly woven song that remains one of the strongest examples of his mastery of prosody — the agreement between music and lyrics that results in a resonant and memorable listening experience. 

"Born and Raised," Born & Raised (2012)

On the title track of his fifth studio album, Mayer distills growing up (and growing older) into a plaintive reflection on the involuntary, inevitable, and, in the moment, imperceptible phenomenon. He grapples with this vertigo of the soul on a record that, 12 years later, remains among his most barefaced lyrically.

The tinny texture of a harmonica, heard first in the intro, permeates the song, serving as its single most overt indicator of the larger stylistic shift that Born & Raised embodies. The 12-song set embraces elements of Americana, country and folk amid simpler-than-usual chord progressions for Mayer, whose restraint elevates the affective power of the album's lyricism. 

"Born and Raised - Reprise," with which Born & Raised draws to a close, is evidence of Mayer's well-demonstrated dexterity. In its sanguine, folk spirit, the album finale juxtaposes "Born and Raised" both musically and lyrically. "It's nice to say, 'Now I'm born and raised,'" Mayer sings as the last grains of sand in Born & Raised's hourglass fall.

"Wildfire," Paradise Valley (2014)

Even before Paradise Valley hit shelves and digital streaming platforms, the cowboy hat that Mayer dons in the album artwork intimated that the hybrid of Americana, country, and folk he embraced on Born & Raised wasn't going anywhere — at least not for another album. The sunbaked project was a gutsy sidestep even further away from his successful commercial formula, and finds him expanding his stylistic fingerprint across 11 tracks that run the gamut of American roots music.

"Wildfire," the breezy toe-tapper with which Paradise Valley opens, grooves with Jerry Garcia influence. It is therefore unsurprising that many interpret "We can dance with dead/ You can rest your head on my shoulder/ If you want to get older with me," to be a lyrical nod to the Dead. Perhaps uncoincidentally, Mayer's invitation to become a member of Dead & Company came one year after the release of Paradise Valley.

"Shakedown Street," Live at Madison Square Garden (2017)

There is perhaps no better example of Mayer's dynamism than his integration in Dead & Company. The Grateful Dead offshoot, formed in 2015, intersperses Mayer among three surviving members of the band — Bob Weir, Mickey Hart, and Bill Kreutzmann — as well as two more newcomers, Oteil Burbridge and Jeff Chimenti. Mayer's off-the-cuff guitar solos and vocal support at Dead & Co's concerts are the keys that have unlocked a new plane of musicianship for Mayer, the solo artist.

This is evident on "Shakedown Street," a staple of The Grateful Dead's – and now, Dead & Company's – set lists. The languid, relaxed number gives Mayer the space to improvise guitar solos and use his vocals in a looser style than how he sings his own productions, all while feeding off the energy of his fellow band members. In addition to being one of The Dead's best-known songs, "Shakedown Street" is also the name of the makeshift bazaar where "Deadheads" socialize and sell wares ranging from grilled cheeses to drink coasters emblazoned with The Grateful Dead logo outside Dead & Company concerts. 

Mayer's long, strange trip with (and within) the jam band has cross-pollinated his and The Grateful Dead's respective fandoms, attracting scores of Dead & Co listeners to his own headline shows, and vice versa. The takeaway: Mayer's involvement with Dead & Company offers a new, comparatively more rugged and improvisational lens through which to view his artistry.

"You're Gonna Live Forever in Me," The Search for Everything (2017)

"You're Gonna Live Forever in Me" evokes the sense of walking in, unexpected and undetected, to one of Mayer's writing sessions, watching him sing the freshly-penned piano ballad. This is owed to the song's abstract lyricism, the sentiment of which is deeply personal and universally accessible — a juxtaposition that's not often easy to achieve in songwriting. (Take, for example, "A great big bang and dinosaurs/ Fiery raining meteors/ It all ends unfortunately/ But you're gonna live forever in me.") But the studio version of "You're Gonna Live Forever in Me" also happens to be the original vocal take, adding to the feeling that Mayer is fully engrossed in a moment of poignant reflection mediated by music.

"I sat at the piano for hours teaching myself how the song might go. I sang it that night, and that was it…I couldn't sing the vocals again if I tried," Mayer recalled in a 2017 interview with Rolling Stone. 

Mayer's lilted, Randy Newman-esque singing on the track finds him unintentionally but impactfully adopting a vocal technique distinctive from anything he's ever done before.

"Wild Blue," Sob Rock (2021)

Buoyed by a honeyed hook and slick production from No I.D., "New Light" was the unequivocal commercial standout of Sob Rock, a soft-grooving pastiche of '80s influence. Though the catchy pop-informed number finds Mayer stylistically diversifying by working with "The Godfather of Chicago Hip-Hop" (whose credits include Kanye West, JAY-Z, and Common, to name just a few), a look beyond the Sob Rock frontrunner reveals evidence of more sonic experimentation on the album.

Cue "Wild Blue." In its hushed, double-tracked vocals, the song plays like a love letter to JJ Cale. Mayer's whispery vocal emulation of the rock musician yields another new, but still polished, strain of John Mayer sound. 

With hints of the '70s embedded within its taut production, "Wild Blue" is a beatific semi-departure from its parent album's '80s DNA. Together, they evince Mayer's ability to work not only across genres but also across sounds from different decades in music — further proof that his artistic range is both broad and timeless.

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No one is arguing that “Bridgerton” is realistic or even particularly historically accurate — in fact, leaning into anachronisms is the point. Entering its third season, which premieres on May 16, the pulpy Netflix show based on a series of romance novels by Julia Quinn — often classified as “bodice rippers” — mixes modern life ideas with Regency-era social rules.

From Lady Whistledown's tantalizing gossip columns to the complex romances of the Bridgerton siblings, the series grips viewers with its blend of historical drama and contemporary flair. One key note in that chord is classical music. Instead of using current tracks like some historical-contemporary-hybrids (most famously “A Knight’s Tale" in 2001), “Bridgerton” has mastered the art of the classical cover. 

Paired with original compositions by Kris Bowers, an Oscar winner and GRAMMY nominee — including one for Best Score Soundtrack For Visual Media for "Bridgerton" — the tone of the show is that of a heightened, classic world. Bowers, along with music supervisor Justin Kamps collaborates with the Vitamin String Quartet and other artists to create a full circle sonic landscape. They make the classical music in “Bridgerton” pop by re-recording, rearranging, and reimagining contemporary pop songs as classic pieces. 

Over three seasons, as well as with the spin off, “Queen Charlotte,” the team has included a mix of the newest songs as well as nostalgic favorites. This season features GAYLE’s “abcdefu,” which was released in 2022 as well as a cover of Pitbull, Ne-Yo, and Afrojack’s “Give Me Everything,” which was released in 2011, which can appease the full gamut of millennial and Gen Z viewers.  

Regency traditions 

The Regency period in which the show is based, spanned from 1811 to 1820, and was known as an era of elegance and refinement in British history.  In the first chunk of the 1800s, pop music included pieces by Beethoven, Liszt, Haydn, and Mendlesson (famous for the “Wedding March”). Waltzes were all the rage, and this “new” music was considered much more emotional and passionate than previous offerings. The romance of being swept away in a dance increased the thrill, and string quartets were highly popular. 

As seen throughout the series (and much like today), society placed a significant emphasis on social gatherings and music played a central role in these events. Balls, soirées, and intimate musical evenings were common, the perfect backdrop for orchestrating romance. 

In “Bridgerton," the show's modern portrayal of the Regency period occasionally features or references music from the time period, such as Vivaldi’s “The Four Seasons,” which was written a century before the events in the show but was and is still a popular piece of classical music. The show frequently uses arrangements of classical songs in a slightly modern way, but most often, it underscores scenes with either classically arranged covers of pop songs or original music by Bowers. 

Contemporary music covers

Choosing between a cover or original music is a nuanced decision for the music team. The music team considers “whether or not, there's something that can, lyrically, even though we don't hear lyrics, speak to a moment really well,” said Bowers. Absent a cover by an outside band, Bowers arranges pop hits to suit the tone of the scene. He said, “when you're saying something with a song, you're making commentary on what's happening.” 

When they do outsource tracks, more often than not, these covers come from Los Angeles-based Vitamin String Quartet. VSQ is the new Mendlesson in that they have been the predominant wedding-march artist for nearly a decade, known for producing string renditions of highly eclectic mix of artists including Cardi B, Lana Del Rey, Björk, and Sigur Rós. 

They contributed four covers in season one, including Billie Elish's “bad guy” and Ariana Grande's “Thank U, Next,” about which Leo Flynn, VSQ Brand Manager at CMH Label Group said, “Talk about a great track changing the temperature of a room.” In season two, VSQ’s cover of Robyn's “Dancing on My Own” played under a dance scene. 

When we spoke to James Curtiss, Director of A&R at CMH, the song placements for season three were still a mystery. Curtiss shared, “When we finished that Taylor [Swift] record, we sent it right over to the people at ‘Bridgerton.’” 

[Spoiler alert:] Since then, we have learned Swift's “Snow on the Beach” will be featured in season three. This isn't the first time Swift's music has been featured in the show: Duomo’s cover of “Wildest Dreams” played under the honeymoon scenes in season one. 

Composer Bowers added his favorite cover of the season is in episode eight, the finale, but what title that is will be a surprise. The surprise of an “unexpected cover” as Bowers calls it is that when you “hear a song that you know, and have this strong indelible connection with it that is represented in this style that you typically don't feel like is for you. People get excited by having this music that they really love be elevated to this other level.” He said the familiarity makes “you feel connected to this time period, these characters, and these people in a different way.” 

Flynn said, “There’s something about the past that’s inherently romantic,” and the use of VSQ songs “unites something from the past with what’s going on now.” Because classical music “feels very idealized and formal,” he said, “there’s all this history and mystique built into it.” 

Flynn also mentioned that “Bridgerton” fuses past and present on a “major storytelling scale” between the historically-inspired stories themselves, the “visual feast” of the show, and the music. Curtiss added that the “romantic nature of the string quartet” juxtaposed with pop songs helps viewers tie the feeling of going to a bar or club to the experience of hearing “the popular bangers of the day,” as he called Beethoven et al., at a ball in the Regency era. 

Original compositions

When the music needs to set a specific tone without taking the audience out of the action to try and name that tune, “Bridgerton” often uses original compositions by Bowers. Bowers said, “Looking at pop music for those things like rhythm and tempo and all that stuff also helps in moments where we want to have the score feel a little bit more modern and not as traditional.” He continued, “I’ll put something in the violas and the celli that have this kind of guitar and bass feeling to them even though we’re looking at it orchestrationally from a classical perspective.” He explained that “borrowing the rhythms or the way that parts interlock from pop music” makes it feel like a modern classical sound. 

Each character and couple has their own theme. Bowers explained that it was enjoyable to create themes that could fit both heartbreaking and celebratory moments. “The melodies are still the same even if the harmonic tone is changed,” he said.

Instrumental Pop In Visual Media

The “Bridgerton” style of using instrumentalized versions of pop songs is not unique. Famously, “Promising Young Woman” used a haunting version of Britney Spears’ “Toxic,” adapted by Anthony Willis, and “Westworld’s” Ramin Djawadi used adaptations of Radiohead among others. “Wednesday” featured a stirring string version of the Rolling Stones’ “Paint it Black.” The popularity of Vitamin String Quartet and other classical cover bands has not waned and, if anything, is becoming more of a mainstream staple.

As season three approaches, the unveiling of the time-spanning, romantic soundtrack is highly anticipated. Four episodes air May 16 and the second half of the season airs June 13, with original compositions by Kris Bowers and additional music by various artists, including Vitamin String Quartet, who will be taking over Pandora’s Classical Goes Pop in anticipation of their fall, “Bridgerton”-music-filled tour. 

Overall, to find the tone of the whole series, Bowers said, “Season three actually has a lot more lightness to it. (Showrunners) Shonda (Rhimes) and Jess (Brownell) really want to have a lot of fun this season so there's a little bit more of a playful, youthful quality to the music.” Whatever tunes make it into the season, they are sure to be a feast for the ears. 

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