meta-scriptStray Kids Tease An Explosive New Show For 2nd World Tour "MANIAC": "We Can't Wait Show Everyone The Next Level" | GRAMMY.com
Stray Kids Press Photo 2022
Stray Kids

Photo: JYP Entertainment

interview

Stray Kids Tease An Explosive New Show For 2nd World Tour "MANIAC": "We Can't Wait Show Everyone The Next Level"

As Stray Kids begin their latest tour, the K-pop group reveals their favorite songs to perform and why it's important for them to have creative control.

GRAMMYs/Jun 29, 2022 - 04:01 pm

When it comes to band mottos, Stray Kids' couldn't be more fitting: "Stray kids Everywhere All Around The World." The K-pop group's first 2022 EP, ODDINARY, sold over 1.6 million copies and topped  album charts in the US, South Korea, Finland and Poland (and charted in the top 10 in several more countries).

Now, they're taking their mantra literally with the 2nd World Tour "MANIAC." Following three shows in their native Seoul April 29 through May 1 and four in Japan earlier this month, the tour resumes June 28 at the Prudential Center in Newark, New Jersey. The latest leg of the tour will see Stray Kids hit eight cities in the United States before returning to Tokyo's Yoyogi National Stadium 1st Gymnasium for a pair of shows on July 26 and 27.

Beyond their impressive accomplishments, the group's eight members — Bang Chan, Lee Know, Changbin, Hyunjin, HAN, Felix, Seungmin, and I.N — have taken initiative with their careers in a way many of their peers haven't. With in-house producing group 3RACHA (consisting of members Bang Chan, Changbin, and HAN) and songwriting involvement from the rest of the group, Stray Kids are largely responsible for their own sound.

The appeal doesn't end there. Between EDM and trap-laced beats, fiery performances and the rawness they exhibit to their fandom, there's something truly unique and refreshing about the group. In an era of music where fans crave authenticity and relatability, it's no wonder their fans — known as STAY — well, stay.

Hustle has always been a part of the group's brand since they were formed on a reality competition show in 2017. And with the recent drop of their latest Japanese EP, CIRCUS, on June 22, Stray Kids are only continuing to expand their diverse discography — and their global appeal.

Ahead of Stray Kids' first show in Newark, GRAMMY.com checked in with the guys to discuss the show, their creative process, team bonding, and more.

You're gearing up for your U.S. tour after performing in Seoul and Japan. How does it feel to finally be able to perform live for your international fans again? Is there anything you're particularly looking forward to or that you've improved on since last tour?

Lee Know: We made so many great memories the last time we visited the States. I'm sure we'll be able to make great memories this time as well!

Hyunjin: Because this is our first tour in a while, we really put a lot of effort in to show our more matured performances. We're so happy that we can meet so many STAY.

Felix: It's been a long two and a half years since we've seen our STAY from overseas. As much as we've all waited, we've prepared our MANIAC tour to the best we can. Now we can't wait to meet and show everyone the next level of Stray Kids.

You released a Japanese EP on June 22. How would you say the sound of this EP differs from your latest Korean album, ODDINARY? When you're making music in Japanese, is there a different artistic process?

Changbin: I don't think the difference in language results in a difference in the creation process. The only difference is that there's a translation process that's added, but everything else is basically the same as when we work on a Korean language album. While ODDINARY definitely had this maniac vibe, our Japanese album this time feels more unrestrained.

HAN: There isn't much difference between creating tracks in Korean and in Japanese. However, the difference between ODDINARY and our Japanese Mini Album, CIRCUS, is that while ODDINARY focuses on displaying Stray Kids' musicality and the authenticity of our ideas, CIRCUS focuses on storytelling, showing our colors, and how 'chill' and 'young' we are. While, of course, there are definite differences between the two, the two also have different listening points.

Your sound has evolved so much over the years. ODDINARY shows so much diversity genre-wise, with EDM, rock, and even trap influences. What inspires your music the most? Do you ever feel nervous about releasing songs that may differ from the trends in the industry?

Bang Chan: First off, I think inspiration comes from a variety of things. Sometimes from the members, STAY or just random daily things. It's always different. Secondly, as people who write music however we want, we just enjoy making music that we enjoy whether it be trending or not.

Seungmin: I have to say that our endless interest and exploration of music, as well as our love for trying out different things, gives us the most inspiration. While testing out new waters can feel a bit awkward and new, we don't fear this change — especially because we might even be able to influence the fast-changing modern day trends.

You guys are very involved in songwriting and producing. Why is it important to you to have creative control over what you release? How has your creation process changed or evolved, if at all, over the years?

Bang Chan: Lyric writing and producing has always been a very important process to us. Because if we're going to be the ones recording and performing our songs, we should be the ones who make them. Putting in more emotion and sincerity into the whole production. Especially because we want to express certain messages to not only STAY, but to everyone out there.

Changbin: Ever since a certain point, we've been able to find our unique musical color and apply this to the production process. I believe we're quite lucky that we're able to create the tracks we sing and perform along to, and because we're the ones who know our strengths the best, we're able to shed light onto our team's color.

Do you have a favorite song or B-side that you've released in the last year?

Lee Know: All of the tracks are great, which makes it hard to choose just one. But if I have to choose, I like "거미줄(VENOM)" because of the mood and beat.

Felix: Although this wasn't released last year, I'd have to say that my favorite title track is still "神메뉴(God's Menu)" because it's the first title song that really gave a heads up to everyone who we are and what we're capable of. The beginning of our long journey.

I.N: I like "소리꾼(Thunderous)," because it's the song that well contains Stray Kids' unique colors.

What do you hope fans gain when they listen to your music? Is there any message of appreciation you've received from a fan that resonated with you?

HAN: We mainly focus on unraveling our stories and thoughts into the lyric writing and song ideation process, but whatever song we may be working on, our goal is to provide strength and radiate positivity to those who listen. STAY always mention that they can feel our genuineness when listening to our songs. Words like these are what allow us to approach our music in a more truthful way, pushing us to deliver only our most genuine, authentic hearts.

Seungmin: I hope we're able to have a positive effect on all of those who listen to our music. Like, when people listen to our music in the far future, they'll be able to vividly remember all of the memories from the past. I want to show everyone the awesome power of music! Personally, I feel the happiest whenever I hear from STAY that our music has been a part of their daily lives ever since they've encountered us.

So many songs from your discography are high-energy and have intricate choreography, like "MANIAC." What do you hope the energy is like when you're performing your songs live? Do you have a favorite song to perform live?

Hyunjin: My favorite song is "Charmer." I enjoy performing on stage because I'm the type to really pour my everything in, including all of the explosive energy onto stage.

I.N: I hope that whenever we're on stage, the energy that we radiate gives strength to the people watching our stage, allowing them to enjoy our performances with us. Among our tracks, I think performances for "소리꾼(Thunderous)," "DOMINO" and "神메뉴(God's Menu)" deliver our energy the best, which is why I especially love performing these three songs during our concert.

Stray Kids perform at Prudential Center 2022

Stray Kids perform at New Jersey's Prudential Center on June 28, 2022. Photo: JYP Entertainment

What do you guys do to unwind when you're not making music or performing? How do you balance your busy schedules?

Lee Know: I'm able to relieve my stress by working out.

Changbin: I try to find something repetitive to do so that I can balance out my irregular daily life. For example, I keep myself healthy by constantly working out.

HAN: Especially these days, I try to take the time off to look up inspirational quotes that will positively influence our music. Of course, I also spend time by resting and laying down in bed, doing basic workouts, going shopping and stuff. But because nowadays is such an important time in which we can step up, I try to spend my time doing things that will help us grow and mature.

What do you think makes your bond as a group stronger? Have you learned anything from another member of Stray Kids that was important to you?

Bang Chan: For me personally, I feel like I learn something new from the Kids everyday. I mean we're all different human beings, so for us to stay together we always talk things through, chill together and just have fun. So naturally, I feel like the bond can only get stronger and stronger.

Seungmin: I definitely believe in the importance of conversation. No matter what makes us happy, sad or even mad, once we start talking with each other and going towards the right direction together, we'll notice that this has led us to having a greater understanding of each other, further strengthening our relationship! I'm able to be open with all Stray Kids members, which is something I'm quite thankful for.

You guys have accomplished so much as a group, and Billboard even listed ODDINARY as one of the best 50 albums released so far in 2022. How does this sort of recognition make you feel? Outside of these accolades, are there any goals you haven't reached yet or any new ones you've recently set for yourself?

Felix: To be honest, accomplishing the Billboard achievements still makes me wonder if I'm dreaming or if I'm still just not in my reality. Every time I think about it I'm still so surprised that I have to look at the amount of comments our STAY have left just to believe it. Truly it's a huge gift from STAY everywhere all around the world.

I.N: There are still so many countries we haven't been to before. I hope that in the near future, we'll be able to meet and give positive energy to STAY from many different countries.

Hyunjin: I want to create even grander stages with even more STAY. I hope that the eight of us can continue to safely, happily perform together — just like how we are now.

TXT, Seventeen, Loona & More: Here Are All The K-Pop Tours And Events You Can Catch This Summer

ATEEZ perform at Coachella Weekend 1

Photo: Scott Dudelson/Getty Images for Coachella

list

K-Pop Summer 2024 Guide: ATEEZ, IU, TXT & More Live In Concert & On Tour

Whether you want to have your Head in the Clouds, go over the moon at KCON or head Towards the Light, plan out your summer with these K-pop events and tours featuring TWICE, LE SSERAFIM, Stray Kids and more.

GRAMMYs/May 8, 2024 - 12:31 pm

2024 has had a handful of memorable K-pop moments in North America so far. From boy group ONEUS's La Dolce Vita tour to TWICE's one-night-only show at Las Vegas' Allegiant Stadium in March, the industry has kept a steady flow of entertainment for lovers of Korean music and culture. Last month, ATEEZ, LE SSERAFIM, and indie band The Rose also left their mark at Coachella Festival in California, proving that K-pop acts at major festivals are a rising trend.

With summer right around the corner, even more tours, festivals, and conventions are set to pop up across the U.S., Canada, and Mexico. From mid-May to September, whether on weekdays or weekends, there will always be something to do or someone to see. Among the most-awaited events are singer IU's first world tour and ATEEZ's massive trek in July, as well as Stray Kids, IVE, and VCHA's performances at Chicago's Lollapalooza Festival.

To help you enjoy the most out of this busy season, GRAMMY.com assembled a list of all the K-pop concerts and events happening in the next few months below.

May

CIX: 0 or 1 in North America

May 10-26

Boy group CIX will be back in North America for their third tour this May. Named after single album 0 or 1, the stint will cover eight cities across the U.S., Mexico, and Canada, starting in Chicago, IL and wrapping it up in Los Angeles, CA. The quintet will likely perform hits like "Cinema" and "Movie Star," as well as their latest single, "Lovers or Enemies," and celebrate their upcoming fifth anniversary.

Head in the Clouds Festival

Forest Hills, New York

May 11-12

Following the success of last year's edition in Queens, New York, Head in the Clouds Festival returns to the big apple in 2024. In their mission to spread Asian diaspora talent, the lineup for this year enlists (G)I-DLE to headline on Saturday and singer BIBI on Sunday, along other names like ATARASHII GAKKO! and Joji. Korean acts Balming Tiger, Wave to Earth, and newcomer girl group Young Posse will also join them. HITC Festival is usually based in Los Angeles, but this year's L.A. edition has yet to be announced.

BM (KARD): After the After Party Tour

May 14-25

Hailing from co-ed group KARD, Korean-American singer BM will kick off his first U.S. solo tour in mid-May. After the After Party Tour was inspired by the track "ATAP (After the After Party)," off his December single album, Lowkey. BM will perform in six cities across the country, including Los Angeles, Chicago, and New York. He also teased an EP soon, and stated that he will be "taking new music on this tour."

P1Harmony: P1ustage H : UTOP1A Tour

May 14 - Jun. 16

Boy band P1Harmony is also returning to North America with their third tour, P1ustage H: UTOP1A. Beginning in Houston, TX, on May 14, it will follow with shows in Chicago, Boston, Los Angeles, and more — including a prestigious performance on June 8 at New York City's Governors Ball Music Festival 2024. The sextet released their first studio album, Killin' It, in February of this year.

Tomorrow X Together (TXT): ACT : PROMISE World Tour

May 14 - Jun. 8

A TXT tour in the U.S. has become an annual event: following 2022's ACT : LOVESICK and 2023's ACT : SWEET MIRAGE, 2024 welcomes ACT : PROMISE. Featuring 11 shows across the country, the boy group will play in Houston, Atlanta, Los Angeles, and more. They will also perform two nights at New York's legendary Madison Square Garden before heading to the Japanese leg of the tour in July.

Wheein (MAMAMOO): Whee In The Mood [Beyond] World Tour

May 17 - Jun. 4

Powerhouse vocalists MAMAMOO hit stateside last year with their MY CON World Tour, a first for the group. Now, it's member Wheein's turn to celebrate her solo career with Whee In The Mood [Beyond] World Tour, inspired by her first LP, 2023's In The Mood. After a slew of shows in Asia and Europe, the singer will head to San Francisco, CA, for the first out of eight concerts in the U.S. Other cities include Dallas, Orlando, Los Angeles, and New York.

RIIZE: RIIZING Day Fan-Con World Tour

Los Angeles, California

May 20

SM Entertainment's freshest rookies RIIZE announced their first fan-con, RIIZING Day, to take place from May to August in various cities across the globe. After playing in Seoul, Tokyo, and Mexico City, the boyband will come to Los Angeles for a single performance at the Peacock Theater on May 20. RIIZE are expected to play their compact yet dynamic discography, including singles "Get A Guitar," "Talk Saxy," and "Impossible."

June

Purple Kiss: 2024 BXX Tour

June 2 - July 2

It's not even been a year since Purple Kiss toured the U.S. with their The Festa Tour in fall 2023, but they're already gearing to come back. Starting June 2 in Oceanside, CA, the 2024 BXX Tour will take the girl group to seven cities in the U.S. and nine cities in Canada, closing it off in Halifax, Nova Scotia, on July 2. This is a big chance for fans who missed their performances last year, or simply to those who want to see singles like "Zombie" and "Sweet Juice" live again.

ITZY: Born to Be World Tour

June 6-28

Girl group ITZY has spent the majority of 2024 bringing their second world tour, Born to Be, across Oceania, Asia, Latin America, and Europe. In June, they will finally step in North America for a 10-stop stint, including cities like Seattle, Los Angeles, Newark, Fairfax, Toronto, and more. Despite featuring only four out of five members while vocalist Lia is currently on hiatus due to health reasons, they promise to set the stages on fire with their high-energy discography.

VERIVERY: Go On Fan-meeting Tour

Jun. 14-23

Starting June 14, boyband VERIVERY will kick off their Go On Fan-meeting Tour in New York at Brooklyn Steel. Then, they will head to Chicago, Minneapolis, Atlanta, Fort Worth, and finally Los Angeles for a last performance at Vermont Hollywood. The seven-member group is currently a quartet, as member Dongheon is currently enlisted in the military, and members Minchan and Hoyoung are on hiatus due to health concerns. VERIVERY's latest release was 2023's EP, Liminality.

A.C.E: 2024 REWIND_US U.S. Tour

Jun. 19 - July 18

February marked the much-anticipated comeback of boy group A.C.E with the EP My Girl: My Choice. It was their first release in three years, and to rejoice further, the quintet announced an extensive 14-date tour throughout the U.S. and Puerto Rico. Starting June 19 in Madison, WI and closing off on July 18 in San Juan, PR, A.C.E will also perform in Los Angeles, Nashville, New York, and more.

HYO: Milwaukee Summerfest

Milwaukee, WI

Jun. 28

HYO, also known as Hyoyeon from Girls' Generation, will be showcasing her DJ chops on June 28 at Milwaukee Summerfest. The performance will happen just months after HYO held her 2024 Spring U.S. Tour, Cherry Blossom, which spanned seven cities across the country. In the setlist, fans can expect hits like "Dessert" and "Deep," but also some innovative remixes of other artists' songs, like GALA's "Freed From Desire" and Girls' Generation's "Gee."

July

AB6IX: Find You Fan Concert Tour

Jul. 3-21

Another boy group to embark on a North American tour this year, AB6IX will bring their Find You Fan Concert across nine stops in the U.S., Mexico, and Canada. Starting off in the cities of Toronto and Montreal, they will then head to New York, Mexico City, Miami, Denver, and more, before wrapping it up in Los Angeles. The tour title was inspired by their latest release, January's EP The Future is Ours: Found.

ATEEZ: Towards the Light: Will to Power 2024 World Tour

Jul. 14 - Aug. 11

Performance kings ATEEZ never stop. After the release of their EP, Golden Hour: Part. 1 on May 31, the eight-member group will head to North America for their Towards the Light: Will to Power 2024 World Tour. Kicking off on July 14 in Tacoma, Washington, the boyband will also play in the cities of Los Angeles, Arlington, Washington, D.C., Toronto, New York, and more. The tour supports ATEEZ's December 2023 LP, The World EP.Fin: Will, but hopefully the setlist will include surprises as new music comes out.

IU: HEREH World Tour

Jul. 15 - Aug. 2

One of the most important artists to come from South Korea, IU (born Lee Ji-eun) has been shaping the country's music industry since 2008 with her unique voice, sensitive songwriting, and sharp mind. Given her journey, it's almost absurd that her first world tour is only happening in 2024 — but better late than never. After stops in Asia and Europe, IU will head to the U.S. for six sold-out concerts, beginning on July 15 at Prudential Center in Newark, NJ, and concluding on August 2 at Kia Forum in Los Angeles, CA.

The Boyz: Zeneration II World Tour

Jul. 19-28

Following their 2023 Zeneration Tour, which featured 24 stops across Asia, 11-member group The Boyz are now bringing its sequel worldwide. After a 3-day July stint in Seoul, South Korea, the Zeneration II tour will head to the U.S. for five shows in New York, Atlanta, Dallas, Los Angeles, and San Jose. Throughout August, The Boyz will segue onto the Asian leg of the tour, wrapping it up with a few European dates in September.

KCON Los Angeles 2024

Jul. 26-28

Known as the largest Korean culture and music festival in North America, KCON has a decade-long legacy of serving as a bridge for "all things Hallyu." Held at the Los Angeles Convention Center and Crypto.com Arena, the festival includes a two-night concert, fan signings, food and merch stalls, panels with professionals in the industry, and many other attractions. KCON hasn't announced its official lineup yet, but attendees can expect it to maintain the same excellence of past years.

Secret Number: The 1st U.S. Tour 2024 Unlock

Jul. 26 - Aug. 10

Girl group Secret Number debuted amidst the chaos of 2020's COVID-19 pandemic, therefore falling short of live experiences with their fans. As they enter their fourth year together, they will finally meet North American fans with their 2024 Unlock tour this summer. Kicking off on July 26 in Chicago, the sextet will then head to Minneapolis, Charlotte, Houston, Denver, Phoenix, Seattle, and Los Angeles for a final show on August 10.

August

Stray Kids, IVE, VCHA: Lollapalooza Chicago 2024

Aug. 1-4

K-pop's presence on Lollapalooza continues to expand. This year, Stray Kids is set to headline on Friday, Aug. 2, alongside singer SZA. It's the boyband's second appearance at the festival, following their 2023 show at Lollapalooza Paris. On that same day, U.S.-based, K-pop-trained girl group VCHA, formed by JYP Entertainment in partnership with Republic Records, will also make their first performance at the festival. To close it off, Saturday will feature the captivating girl group IVE.

I.M (Monsta X): Off The Beat 2024 World Tour

Aug. 8-31

Monsta X's maknae (youngest member) I.M has been building a prolific solo career while his teammates are enlisted in the military. Accompanying his third EP, Off The Beat, the singer announced an eponymous world tour, featuring 19 stops in Asia, North America, and Europe. He will play seven dates In the U.S. and two in Canada, including New York, Boston, Toronto, and more.

ARTMS: 2024 Moonshot World Tour

Aug. 16 - Sept. 10

Formed by five LOONA members (Kim Lip, Choerry, JinSoul, HaSeul, and HeeJin), girl group ARTMS was one of 2023's most-awaited debuts. Their first studio album, Devine All Love & Live, is set to drop on May 31, and the quintet will celebrate with a string of concerts across South Korea, Japan, and the U.S. Starting August 16 in New York, the tour will cross Atlanta, Orlando, Los Angeles, and more cities before wrapping up on September 10 in Chicago.

11 Rookie K-Pop Acts To Know In 2024: NCT Wish, RIIZE, Kiss Of Life & More

NewJeans, Jung Kook, xikers, Jimin, VCHA appear together in a photo collage
(from left) NewJeans, Jung Kook, xikers, Jimin, VCHA

Photos: ADOR; Jason Mendez/Getty Images; Santiago Felipe/Getty Images; The Chosunilbo/JNSImazins via Getty Images; JYP Entertainment

news

2023 In Review: 5 Trends That Defined K-Pop

K-pop aims to appease the biggest crowds possible, but it’s also unafraid of trying new ways of making music and building fan communities. Read on for five trends in K-pop that marked the industry in 2023, from globally-based acts to new sounds.

GRAMMYs/Dec 15, 2023 - 04:00 pm

K-pop is a living, breathing organism. It’s way beyond just pop music from South Korea — more like a whole microcosm that includes culture, tech, fashion, other music genres, and even other countries. Its boundaries are increasingly blurry: there are K-pop groups releasing albums entirely in English and American groups being created under the K-pop business model. Where does it end, and where does it begin?

No one knows exactly. What we do know, though, is that the industry and all its adjacent productions remain one of the most experimental and innovative. K-pop aims to appease the biggest crowds possible, but it’s also unafraid to leap into new ways of making music and building fan communities.

These are some of the traits that make it so exciting — whether it’s a 24-member, NFT-based group like tripleS or a song about baggy jeans, you never know what awaits around the corner. As K-pop continues to expand and surprise, here are five trends that marked the industry in 2023.

Boy Groups To The Front

If 2022 was the year of girl groups in K-pop, 2023 saw a wave of boy groups rising up to the challenge. While female acts continue to thrive — with exciting names like Loossemble, Kiss of Life and tripleS joining the industry — it was this year’s male debuts that attested the beginning of a new era.

Monster rookies ZEROBASEONE broke all-time records by selling over 1 million copies of their first EP, July’s Youth In The Shade, on the first day of release. The nine-member group was formed through survival TV show "Boys Planet," and was marketed as the initiator of K-pop’s fifth generation. That statement is not as simple as it looks (many factors contribute to a change of generations in K-pop, not just debuts), but it pointed to a definite handing of the torch.

There were also fresh teams coming from some of the most well-established K-pop agencies this year. Xikers, the younger peers of ATEEZ at KQ Entertainment, debuted in March. In May, BoyNextDoor came forth from KOZ Entertainment, a subsidiary of HYBE (BTS, TXT, and more) founded by the singer, producer and leader of Block B. In September, RIIZE met the world as SM Entertainment’s first non-NCT-related boy group since 2016.

Other promising newcomers include Xodiac, 8Turn, Evnne, TOZ, and Ampers&One — many of whom are former contestants of "Boys Planet" — and it becomes clear that 2023 set the bar for a new generation of boy bands to come.

Living In The Age Of TikTok

"The ideal recipe for a great K-pop song would be a catchy hook/chorus — which is usually in English so more people can sing it — and a danceable song that can bring on a choreography that is infectious enough so people want to learn them and make TikToks," manager and A&R consultant Marion Van der wees told GRAMMY.com earlier this year. 

Van der wees’ statement rings true. While TikTok and Instagram Reels have been popular in K-pop for a few years, they became the norm in 2023. From rookies like Lun8 to industry veterans like Red Velvet, every release now comes with an obligatory video "challenge" for those platforms, intended to be replicated ad infinitum by the artist, their peers, and their fans.

As K-pop becomes increasingly fandom-focused, these challenges also serve as one of the main forms of interaction between artists of different labels, styles, and levels of experience who wouldn’t normally engage with each other. It’s less a question of going viral, and more of cross-promoting, exposing themselves to new audiences, and gifting fans with unique content.

Besides all that, newer groups like RIIZE are tapping into Gen Z’s online habits and reveling in their spontaneity: they gained buzz for replying to fans’ comments and for posting relatable (if a little unhinged) videos, just like any teenager would.

AI Dreams (Or Nightmares?)

While AI music and virtual artists have been on exponential rise since the COVID-19 pandemic, 2023 was the year where K-pop truly embraced them. Virtual girl group MAVE: amassed over 26 million views on their debut single, January’s "Pandora," and virtual boy group PLAVE, who also debuted this year, became the first of their kind to perform at KCON LA in August.

In May, entertainment giant HYBE launched Midnatt, the alter ego of singer-songwriter Lee Hyun. Although Hyun is a real person, his first single "Masquerade" was released in six languages (English, Korean, Spanish, Japanese, Chinese and Vietnamese) through the utilization of Supertone, an AI audio company that HYBE acquired in January. Supertone modulated Hyun’s tone, pronunciation, delivery, and even shifted his voice from male to female.

AI is also shaping how fans interact with artists — you can even talk to the digital twin of GOT7 member Mark Tuan now. Created by New Zealand company Soul Machines, Digital Mark Tuan is available 24/7 via OpenAI’s GPT3, and aims to "connect with fans, share stories about the real Mark Tuan, and cement his presence in the metaverse," according to Soul Machine's website.

These projects have growing audiences, but there’s still plenty of discussion on whether K-pop and AI’s mix has yielded positive results. As best summarized by songwriter/producer Wonderkid on Grammy.com’s roundtable, K-pop’s relationship with AI "looks good on the surface, but we recognize what is missing in half a second. I think of it as falling in love with a robot: it may someday be possible, but it would take a very, very long time."

Softer Sounds And Chill Vibes Proliferate 

K-pop has always been known for shaping different musical genres into something of its own. This diversity — spanning from reggae to classic orchestra, sometimes all in one song — is part of K-pop’s DNA. Superstars like Stray Kids and NCT 127 often have their styles described as "noise music," and girl groups like BLACKPINK and ITZY rose to the top with hard-hitting beats, spawning a trend that is still followed by several rookies.

This bold, in-your-face style of K-pop will likely always exist, but a new trend has begun to emerge. Songs from rookie groups like NewJeans, IVE, and even Fifty Fifty (see their viral "Cupid") are softer and have the calming effect of putting on earphones in a busy office.

NewJeans’ December 2022 single "Ditto" was inspired by Baltimore club but also manages a more chill vibe. The year-round hit achieved the coveted PAK — Perfect All-Kill, meaning it  charted at No. 1 on real-time, daily and weekly charts on all major South Korean music streaming platforms. IVE’s disco-infused "I Am" was another PAK winner, and so was the duo AKMU’s bouncy ballad "Love Lee."

The trend toward more mellow sounds is also present in three of BTS’ solo projects this year: Jimin came forward with the synth-pop of "Like Crazy," V approached soul and jazz on his "Slow Dancing," and Jung Kook channeled Michael Jackson with the funky "Standing Next to You." Even the debuting boy groups of this year have chosen more laid back sounds. Zerobaseone sampled A-ha’s "Take on Me" for "In Bloom," and RIIZE’s synth-laden "Get a Guitar" is filled with nostalgia. As industry trendsetters veer towards pleasing melodies and chill vibes with retro inspirations, these sounds are certain to become even more widespread in the following years.

K-Pop Beyond The K

"For K-pop to truly become mainstream worldwide, the ‘K’ in K-pop needs to be removed, and it should just be ‘pop’ in itself," HYBE chairman Bang Si-hyuk said in a press release about the label’s latest endeavor: a trainee survival show called "The Debut: Dream Academy," which premiered on Sept. 1. In partnership with Geffen Records, HYBE embarked on "a worldwide search for the next global girl group," receiving over 120,000 applications from Argentina to Japan. The resulting six-member group, KATSEYE, will likely debut next year, followed by a Netflix docuseries.

A few months prior, JYP Entertainment (home to groups like TWICE and Stray Kids) also announced the reality competition show "A2K (America2Korea)", in partnership with Republic Records. Their goal was to create a U.S.-based girl group with members of diverse backgrounds, but who would be trained under the K-pop system. The resulting sextet, VCHA, released their first single album, "SeVit (New Light)," in September.

Add to that SM Entertainment, who helms groups like EXO and NCT, teaming up with UK production company Moon&Back in order to launch a boy band in early 2024, and you have nearly all of K-pop’s biggest players placing bets on Western-based projects. As K-pop has always been an export-driven industry, these moves are no surprise — but 2023 marked a year where companies were finally successful in applying the K-pop model to form artists in markets outside of Asia.

Whether VCHA, KATSEYE, and other groups will be successful remains a mystery, but their existence points to a shift. As THEBLACKLABEL singer and producer Vince mentioned in Grammy.com’s roundtable, "we don’t call pop music from America ‘American pop’, we just call it ‘pop.’" K-pop might be headed in the same direction.

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Kendrick Lamar GRAMMY Rewind Hero
Kendrick Lamar

Photo: Jeff Kravitz/FilmMagic

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GRAMMY Rewind: Kendrick Lamar Honors Hip-Hop's Greats While Accepting Best Rap Album GRAMMY For 'To Pimp a Butterfly' In 2016

Upon winning the GRAMMY for Best Rap Album for 'To Pimp a Butterfly,' Kendrick Lamar thanked those that helped him get to the stage, and the artists that blazed the trail for him.

GRAMMYs/Oct 13, 2023 - 06:01 pm

Updated Friday Oct. 13, 2023 to include info about Kendrick Lamar's most recent GRAMMY wins, as of the 2023 GRAMMYs.

A GRAMMY veteran these days, Kendrick Lamar has won 17 GRAMMYs and has received 47 GRAMMY nominations overall. A sizable chunk of his trophies came from the 58th annual GRAMMY Awards in 2016, when he walked away with five — including his first-ever win in the Best Rap Album category.

This installment of GRAMMY Rewind turns back the clock to 2016, revisiting Lamar's acceptance speech upon winning Best Rap Album for To Pimp A Butterfly. Though Lamar was alone on stage, he made it clear that he wouldn't be at the top of his game without the help of a broad support system. 

"First off, all glory to God, that's for sure," he said, kicking off a speech that went on to thank his parents, who he described as his "those who gave me the responsibility of knowing, of accepting the good with the bad."

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He also extended his love and gratitude to his fiancée, Whitney Alford, and shouted out his Top Dawg Entertainment labelmates. Lamar specifically praised Top Dawg's CEO, Anthony Tiffith, for finding and developing raw talent that might not otherwise get the chance to pursue their musical dreams.

"We'd never forget that: Taking these kids out of the projects, out of Compton, and putting them right here on this stage, to be the best that they can be," Lamar — a Compton native himself — continued, leading into an impassioned conclusion spotlighting some of the cornerstone rap albums that came before To Pimp a Butterfly.

"Hip-hop. Ice Cube. This is for hip-hop," he said. "This is for Snoop Dogg, Doggystyle. This is for Illmatic, this is for Nas. We will live forever. Believe that."

To Pimp a Butterfly singles "Alright" and "These Walls" earned Lamar three more GRAMMYs that night, the former winning Best Rap Performance and Best Rap Song and the latter taking Best Rap/Sung Collaboration (the song features Bilal, Anna Wise and Thundercat). He also won Best Music Video for the remix of Taylor Swift's "Bad Blood." 

Lamar has since won Best Rap Album two more times, taking home the golden gramophone in 2018 for his blockbuster LP DAMN., and in 2023 for his bold fifth album, Mr. Morale & the Big Steppers.

Watch Lamar's full acceptance speech above, and check back at GRAMMY.com every Friday for more GRAMMY Rewind episodes. 

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KCON 2023 LA stage
KCON 2023 L.A.

Photo: CJ ENM

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9 Thrilling Moments From KCON 2023 L.A.: Stray Kids, RIIZE, Taemin & More

KCON’s lineup featured over 20 acts over three nights, drawing legions of dedicated fans who experienced some of K-pop's biggest acts for the first time in the States.

GRAMMYs/Aug 22, 2023 - 07:24 pm

For over a decade, KCON has regularly touched down in Los Angeles to create a weekend festival dedicated to all things Korean pop culture. 

With a convention floor highlighting everything from K-dramas to K-beauty, the real stars of the show were, of course, K-pop idols. Along with meet-and-greets and special performances throughout the weekend, three nights of concerts brought some of the most popular K-pop stars to the U.S., including headliners Taemin, ATEEZ, and Stray Kids.

Performances at KCON festival were a display of old and new, with rising stars and more senior talent performing alongside one another. Covers of the hits of a decade ago and a variety of "name that song" games in-between sets drew the K-pop generations together, creating an environment that both older and newer fans of Korean popular music could revel in.

Headlining performances were livestreamed from the Crypto.com Arena, and by South Korean TV channel Mnet (operated by the same company, CJ ENM, as KCON). 

KCON’s lineup featured over 20 acts, including Cravity, IVE, NMIXX, Taemin, Taeyong, Ateez, INI, Verivery, Kep1er, Xikers, Zerobaseone, and JO1. From groups to solo acts, read on for 10 of the most exciting moments from KCON 2023. 

All photos by CJ ENM.

IVE Show Off Their "It Girl" Energy 

IVE kcon 2023

Known for their fashionable, charming demeanor and rousing dance-pop songs that often feel better suited for stadiums than headphones, IVE’s dynamism and energetic, vocal freewheeling throughout each of their performances made it very clear why they are one of the leader’s of this generation’s K-pop "It" girls. 

The six-member IVE took to the stage twice on Friday night, first to perform the nostalgia-fueled "Kitsch'' and the exuberant "Love Dive." They then came back later to perform the unique "Dream Stage," a KCON highlight where concert attendees get the chance to perform on-stage with their favorite K-pop stars. Following a competition held during the KCON convention, tens of amateur dancers joined the members of IVE in a rousing rendition of their most recent single, "I Am." 

Bringing the songs off of the streaming apps and into a 20,000-arena capacity made them, and IVE’s success, feel like the sort of pop grandeur that doesn’t happen everyday.  

Taemin Moved The Crowd With His Legendary Aura

taemin kcon 2023

Taemin and his group SHINee have rarely appeared in the U.S. and never toured as solo artists, making his appearance at KCON a rarity. 

But it wasn’t just diehard fans — known as Shawol (short for "SHINee World") — there to see Taemin. Younger performers were seen coming from backstage to witness the three-song set by the now 30-year-old icon who debuted in SHINee when he was just 14 years old.

Taemin’s distinct brand of seductive alt R&B and darker contemporary dance numbers was front-and-center as he performed "Advice," "Criminal," and "Move." Known for his genderfluid performances that push the boundaries of what male pop idols and boy band members are typified by, Taemin’s powerful set confidently and skillfully showed the thousands of fans at KCON why he is known as one of the best.  

WayV & Taeyong Showcased NCT'S Sonic Diversity  

taeyoung kcon 2023

Taeyong

Boy band Wayv performed in the U.S. for the first time at KCON 2023 L.A., opening the weekend’s concerts with the official KCON theme song "Poppia." Later, the sextet performed sensual fan favorite, "Love Talk," followed by their most recent single, December’s dramatic, pulsating  "Phantom." 

Though the act’s leader Kun was MIA, the remaining members’ first appearance in the U.S. was eagerly anticipated by their fans, known as Wayzennies, who came out in droves, passionately cheering and waving along their glowing green, leek-shaped lightsticks. 

As the Chinese contingent of the larger SM Entertainment boy band brand NCT, WayV’s Ten was joined by fellow NCT member Taeyong. The pair performed their alluring 2018 duet "Baby Don’t Stop," which captivated fans with its hypnotic beats and come-hither verses. The duo are also part of cross-label boy band SuperM, and their reunion was one of the highlights of KCON’s day one concert. 

The penultimate act of the night was NCT 127’s charismatic leader, with Taeyong’s two-song set giving him his chance to shine. his recent single, the groovy, funky hip-hop swagger of "Shalala" and the breezy, summertime "Gwando," a b-side on the Shalala album. 

ATEEZ’s Warrior Theatrics Struck A Chord 

ateez kcon 2023

One of the biggest draws of the weekend was boy band ATEEZ, who have become one most dedicatedly theatrical world-building teams since their debut in 2018. With lyrics and related content positioning them as some sort of Peter Pan-esque Lost Boys but also pirates (it’s complicated!), the eight-member act are fittingly bombastic, bringing their riotous tunes to stage in the most theatrical of ways, with weapons raised and flags hoisted to herald the grandeur of ATEEZ’s reign.

Declaring their presence with a wide array of songs from throughout their discography, including their debut single "Pirate King" as part of a special "Hi My First" segment, ATEEZ brought the KCON crowd into their "Wonderland" before spicing things up with "Bouncy (K-Hot Chilli Peppers)" before ending things with "From" and "Guerrilla."

Zerobaseone Excite As The "New Kidz on the Block"

zerobase1 kcon2023

Fans camped out for days to be front row for Zerobaseone's first stateside performance, creating one of the biggest draws at KCON. Also known as ZB1, were formed during this year’s competition show "Boys Planet 999" and released their first album, Youth In the Shade in July. Security had to turn people away after two members made a last-minute appearance during KCON’s convention portion. 

During the show itself, ZB1 showcased their bright, rookie energy on the ebullient "In Bloom'' and "New Kidz on the block." The group later performed a "Dream Stage" version of "Here I Am," the theme song for "Boys Planet 999." In a bit of a nod to the competitive nature of ZB1’s formation, the group were joined by fan dancers who competed over their weekend for the spot on the KCON stage along with fellow performers from the competition TV show. 

XG Prove That They’re Truly "Xtraordinary Girls"

xg kcon2023

Since March of last year, the girl group XG have been impressing with their fierce hip-pop anthems and sleek dance numbers. A Japanese girl group made with K-pop know-how and a rising star at music festivals, XG performed several times throughout the weekend. The group won over the convention floor on Sunday, as a sizable crowd watched XG talk to the audience and play some games. 

While the majority of their formal concert set was spent putting the spotlight on their song "TGIF" and "Girl GVNG" off of September’s upcoming New DNA EP, XG performed the popular songs "Shooting Stars" and "Left Right." However, a surprise performance of 2NE1’s 2011 hit "I am the Best" remixed with elements of "TGIF" exemplified their star power. 

Covers and nostalgia in general are a popular element of KCON. 2000s R&B-pop icon RAIN performed, and Kep1er — the female counterparts of ZB1 who were produced during 2021’s "Girl Planet 999" — thrilled with their own set and a cover of Girls’ Generation’s 2014 hit "Mr. Mr." JO1, a Japanese boy band produced in collaboration with CJ ENM, covered Seventeen’s hit "Super" from this year. 

RIIZE Preview Their Rising Power

RIIZE kcon 2023

ON the third day of KCON, all eyes were on SM Entertainment’s forthcoming new boy band, RIIZE. Set to drop their first single album Get a Guitar on Sept. 4, the seven-member team performed singles from the album twice — first on the convention stage and then later during the final concert’s pre-show. 

While a rare hurricane delaying the final night’s concert, the propulsive "Siren" and the synth-pop "Memories" gave a taste of the skill this septet have to offer, whetting appetites for SM Entertainment’s first non-NCT-associated boy band since 2016. 

EVERGLOW Return To "Slay" 

everglow kcon 2023

Not heard from since 2021’s Pirate, Everglow’s latest song "Slay" arrived on the first day of KCON. Known for their energetic, EDM-flavored songs, the girl group’s anthemic, girl power dance tracks engendered diehard fans. Anticipation was high to see what they’d perform at KCON. 

While the new song "Slay" and longtime favorite "Dun Dun" thrilled, it was their finale of 2020’s hit "La Di Da" that felt truly like it heralded the return of the group; the entire arena was sing-cheering along to the rousing "Everglow, forever let’s go" chant. 

Stray Kids Are Clearly At The Top Of The Class 

stray kids kcon 2023

Stray Kids debuted in 2018 with their first single "District 9" after a series of preview releases, and quickly earned a reputation for being rambunctious, self-produced and unafraid to hype themselves. Within five years, Stray Kids became one of the biggest acts in the game, selling out stadiums regularly. As the finale closers at KCON 2023, they revisited their roots, most recent hits, and long term faves to give their fans (known as "Stays") a night to remember.

Kicking things off with their recent single "S-Class" and its braggadocios declarations and creative choreography, Stray Kids then brought it back to "District 9" as part of the "Hi My First" KCON segment, pairing their recent successes with their earliest days. 

The remainder of their set was full of the unrestrained renditions of "Super Bowl," "God’s Menu" and "Topline," more recent songs that roused the crowd - and the members of Stray Kids themselves — ending KCON 2023 Los Angeles on a major high, filling Crypto.com arena roaring with cheer and dancing in approval to the S-class superstars that are Stray Kids. 

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